ZBRA
Zebra Technologies Corporation · Technology · Communication Equipment
Last
$373.56
−$3.32 (−0.88%) 11:59 AM ET
Prev close $376.88
Open $367.85
Day high $376.52
Day low $365.82
Volume 194,883
Avg vol 523,181
Mkt cap
$17.83B
EV/Sales
3.50
P/E ratio
33.08
FY Revenue
$5.85B
EPS
11.39
Gross Margin
49.58%
Div yield
0.00%
Sector
Technology
AI report sections
ZBRA
Zebra Technologies Corporation
No AI report section text found yet for this symbol.
AI summarized at 10:07 AM ET, 2026-10-06
AI summary scores
INTRADAY: 74 SWING: 78 LONG: 59
Volume vs average
Intraday (cumulative)
+67% (Above avg)
Vol/Avg: 1.67×
RSI
56.01 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
+0.04 (Strong)
MACD: -0.26 Signal: -0.30
Short-Term
-0.04 (Weak)
MACD: 8.73 Signal: 8.76
Long-Term
+0.01 (Strong)
MACD: 18.80 Signal: 18.79
Intraday trend score 56.02

Latest news

ZBRA 12 articles Positive: 10 Neutral: 2 Negative: 0
Positive Zacks Investment Research • Zacks.Com
Should You Buy Zebra Technologies Stock After a 71% Rally in 6 Months?

Zebra Technologies (ZBRA) has surged 71.3% over six months, outperforming the S&P 500's 14.1% gain. The company benefits from strong demand for mobile computing, printing, machine vision, and RFID solutions across retail, manufacturing, and healthcare. Recent acquisitions of Elo Touch and Photoneo expand its addressable market. With free cash flow rising 25.3% and ~$700 million in planned 2026 share repurchases, plus bullish technical indicators and 33.5% expected earnings growth, Zacks rates ZBRA as a Buy.

ZBRA HON AVY mobile computing RFID machine vision acquisitions free cash flow
Sentiment note

Strong 71.3% six-month rally, robust revenue growth (25.9% in Connected Frontline, 13.5% in Asset Visibility), rising free cash flow (+25.3%), strategic acquisitions expanding market reach, bullish technical indicators with golden crossover, and healthy 33.5% expected earnings growth support a positive outlook.

Positive Zacks Investment Research • Zacks.Com
Has Stanley Black & Decker (SWK) Outpaced Other Industrial Products Stocks This Year?

Stanley Black & Decker has outperformed the Industrial Products sector year-to-date, returning 19.2% compared to the sector average of 12.6%. The company holds a Zacks Rank #2 (Buy) with improving analyst sentiment, as consensus earnings estimates have increased 4.2% in the past quarter. Zebra Technologies is another standout performer in the sector, up 59.5% year-to-date.

SWK SWP ZBRA Stanley Black & Decker Industrial Products year-to-date performance Zacks Rank earnings estimates
Sentiment note

Strong year-to-date performance of 59.5%, significantly outpacing the broader sector. Consensus EPS estimate increased 18.9% over the past three months with Zacks Rank #2 (Buy) rating.

Positive Zacks Investment Research • Na
4 Stocks to Boost Your Portfolio on Steady Growth in Factory Orders

The U.S. manufacturing sector is experiencing steady recovery with factory orders rising 0.1% sequentially in August, driven by robust demand for electrical equipment, appliances, and machinery despite inflationary pressures and higher oil prices. Four stocks are highlighted as positioned to benefit: Caterpillar (43.6% expected earnings growth), Zebra Technologies (28.2%), Helios Technologies (24.6%), and Applied Industrial Technologies (9.2%).

CAT ZBRA HLIO AIT manufacturing sector factory orders industrial stocks earnings growth
Sentiment note

Expected earnings growth of 28.2%, Zacks Consensus Estimate improved 9.4% over 60 days, holds Zacks Rank #1, leading provider in enterprise asset intelligence solutions with diversified product portfolio

Positive The Motley Fool • Micah Zimmerman
Should You Forget Tesla and Buy These 3 Robotics Stocks Instead?

The article argues that investors seeking robotics exposure should consider Teradyne, Zebra Technologies, and Rockwell Automation instead of Tesla. These three companies already deploy robots and automation solutions in real manufacturing environments, offering more tangible near-term robotics growth compared to Tesla's still-developing humanoid robot projects.

TSLA TER ZBRA ROK robotics stocks automation artificial intelligence manufacturing
Sentiment note

Described as a 'strong buy' for its focus on digitizing workflows and connecting machine vision, software, and data tools to enable broader intelligent operations. The company is seeing stronger demand across manufacturing and healthcare sectors.

Positive The Motley Fool • Marc Guberti
3 AI Robotics Stocks Worth Owning Over Tesla Right Now

The article argues that Tesla's valuation is heavily dependent on uncertain humanoid robot commercialization timelines and lofty valuations, making it riskier than alternatives. Instead, investors should consider Nvidia (which supplies chips to all robotics companies), Alphabet (with Google Cloud and Waymo autonomous vehicles), and Zebra Technologies (providing foundational software for robots), all trading at more attractive valuations with more certain growth catalysts.

TSLA NVDA GOOG GOOGL AI robotics humanoid robots autonomous vehicles AI chips
Sentiment note

44% YoY return, 20.4% revenue growth, net income doubled YoY, attractive 0.59 PEG ratio and 16 forward P/E, foundational software for robots across multiple industries, and greater margin of safety than Tesla.

Positive Zacks Investment Research • Na
5 Stocks to Buy as U.S. Manufacturing Stays on Growth Track

U.S. manufacturing activity expanded for the eighth consecutive month in August with strong new orders, production, and exports, despite elevated input costs and geopolitical tensions. The Industrial Products sector is expected to deliver double-digit earnings growth. Five industrial stocks are highlighted as investment opportunities due to their positioning in secular growth trends and positive earnings momentum.

CAT KUBTY NDSN ZBRA manufacturing expansion ISM Manufacturing PMI industrial stocks earnings growth
Sentiment note

Broad demand across retail, manufacturing and healthcare, 9% increase in earnings estimate over 60 days with 28.2% YoY growth expected, expanding software adoption and transportation/logistics pipeline, Zacks Rank #2 (Buy)

Positive Zacks Investment Research • Na
Why Is Zebra (ZBRA) Down 4.9% Since Last Earnings Report?

Zebra Technologies (ZBRA) reported Q2 2026 adjusted earnings of $6.35 per share, beating consensus estimates by 46%, with revenues of $1.56 billion up 20.4% year-over-year. The company raised its full-year 2026 guidance, expecting adjusted earnings of $20.75-$21.25 per share and net sales growth of 14-16%. Despite strong earnings, shares have underperformed the S&P 500 by 4.9% since the report. The stock has been assigned a Zacks Rank #1 (Strong Buy) with upward estimate revisions.

ZBRA earnings beat revenue growth guidance raised organic growth acquisitions cash flow margin expansion
Sentiment note

Company delivered a significant earnings beat (46% above consensus), achieved 20.4% revenue growth, raised full-year guidance, demonstrated strong free cash flow generation ($361 million in first half), and received a Zacks Rank #1 (Strong Buy) rating with upward estimate revisions. However, stock has underperformed the broader market since earnings release, suggesting potential near-term headwinds despite strong fundamentals.

Positive Zacks Investment Research • Na
New Strong Buy Stocks for September 3rd

Zacks has added five stocks to its Rank #1 (Strong Buy) list based on significant increases in consensus earnings estimates over the last 60 days. The selected companies span various sectors including crafting technology, shipping, industrial technology, data capture, and renewable energy.

CRCT PBI PBIPB ALNT Zacks Rank #1 Strong Buy earnings estimates stock ratings
Sentiment note

Added to Zacks Rank #1 Strong Buy list with a 9.4% increase in consensus earnings estimates over the last 60 days.

Positive Zacks Investment Research • Na
Reasons Why Zebra Technologies Stock Should Be in Your Portfolio

Zebra Technologies (ZBRA) reported Q2 sales growth of 25.9% in Connected Frontline and 13.5% in Asset Visibility segments. The company raised its 2026 revenue growth guidance to 14-16% and increased free cash flow outlook to over $1 billion. ZBRA completed the acquisition of Elo Touch Solutions and returned $568 million to shareholders through buybacks, supported by strong product demand across its businesses.

ZBRA NSSC ENS RBC Zebra Technologies Q2 earnings revenue growth Connected Frontline
Sentiment note

Strong Q2 sales growth across both segments (25.9% and 13.5%), raised 2026 revenue guidance to 14-16%, increased free cash flow outlook to over $1 billion, completed strategic acquisition of Elo Touch Solutions, and returned significant capital to shareholders through $568 million in buybacks. Zacks Rank #2 (Buy) rating supports positive outlook.

Neutral GlobeNewswire Inc. • Sns Insider
Microprinting Market Size to Grow USD 1,397.15 Million by 2035 | Research by SNS Insider

The global microprinting market, valued at $826.97 million in 2025, is expected to grow to $1,397.15 million by 2035 at a CAGR of 5.35%. Growth is driven by rising counterfeiting incidents, advanced document security demands, and smart security integration. North America leads with 37.85% market share, while Asia Pacific shows the fastest growth at 6.97% CAGR. Banking & finance dominates applications, though packaging is the fastest-growing segment.

XRX XRXDW BRC HPQ microprinting document security counterfeiting prevention anti-counterfeiting technology
Sentiment note

Listed as a leading market player but no specific developments or market activity mentioned in the article.

Neutral Investing.com • Jeffrey Neal Johnson
Brady Corp Wires Up a Massive AI-Powered Breakout

Brady Corporation experienced an 18% single-day stock surge following a strong earnings beat and upward guidance revision. The company is capitalizing on AI data center infrastructure expansion, with its Wire and Identification segment posting 19% growth in the Americas and Asia. Brady also announced a $1.4 billion acquisition of Honeywell's Productivity Solutions and Services division, expected to be accretive and double its addressable market. The stock trades at reasonable valuations (P/E of 20 trailing, 17 forward) with a 39-year dividend aristocrat status.

BRC HON ZBRA AI data center infrastructure earnings beat acquisition dividend aristocrat enterprise automation
Sentiment note

Mentioned as a legacy competitor in the automated identification and data capture market that Brady will now compete with following the Honeywell acquisition. No specific negative or positive implications discussed.

Positive Benzinga • Piero Cingari
Nasdaq 100 Dips On Hot CPI, Sandisk And Micron Tumble 9%: Stock Market Today

U.S. equities fell sharply on May 12, 2026, after April's CPI came in hotter than expected at 3.8%, raising concerns the Federal Reserve will keep rates on hold throughout the year. The Nasdaq 100 sank 2.1% as the semiconductor sector collapsed, with memory chip stocks hit particularly hard by South Korea's proposed 'AI Citizen Dividend.' Notable gainers included Zebra Technologies (+18%) and Wendy's (+15%), while ZoomInfo plummeted 33% on slashed guidance.

SNDK MU INTC AMAT CPI inflation Federal Reserve interest rates semiconductor selloff
Sentiment note

Jumped 18% after Q1 adjusted EPS of $4.75 crushed consensus of $4.33 and management raised full-year guidance.

News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
Trade Ranks, LLC is not a registered investment adviser or broker-dealer. All rankings and AI reports are for informational and educational purposes only and are not personalized advice. Investing involves risk. Policy Portal