ULTA
Ulta Beauty, Inc. · Consumer Discretionary · Specialty Retail
Last
$546.77
+$11.14 (+2.08%) 3:59 PM ET
After hours $545.47 −$1.30 (−0.24%) 8:00 PM ET
Prev close $535.63
Open $539.63
Day high $547.13
Day low $531.66
Volume 327,799
Avg vol 668,082
Mkt cap
$22.90B
EV/Sales
1.78
P/E ratio
18.93
FY Revenue
$12.96B
EPS
28.30
Gross Margin
39.32%
Div yield
0.00%
Sector
Consumer Discretionary
AI report sections
ULTA
Ulta Beauty, Inc.
Ulta Beauty combines solid profitability, high returns on capital, and healthy free cash flow generation with only modest recent top-line and earnings growth. From a technical perspective, the share price shows medium-term drawdowns over 3–6 months despite a firmer 1-month rebound and bullish short-term momentum signals. Valuation sits in a moderate range on earnings and cash flow metrics, while elevated short-volume ratios and a steep decline from the 52-week high underscore ongoing sentiment and volatility risk.
AI summarized at 1:05 PM ET, 2026-07-21
AI summary scores
INTRADAY: 68 SWING: 52 LONG: 63
Volume vs average
Intraday (cumulative)
−47% (Below avg)
Vol/Avg: 0.53×
RSI
51.58 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
+0.08 (Strong)
MACD: 0.37 Signal: 0.29
Short-Term
-1.03 (Weak)
MACD: 9.66 Signal: 10.69
Long-Term
-0.21 (Weak)
MACD: 19.80 Signal: 20.00
Intraday trend score 47.15

Latest news

ULTA 12 articles Positive: 9 Neutral: 3 Negative: 0
Neutral Zacks Investment Research • Na
WOOF or ULTA: Which Is the Better Value Stock Right Now?

In a comparison of two retail stocks, Petco Health & Wellness (WOOF) emerges as the superior value investment option compared to Ulta Beauty (ULTA). WOOF holds a Zacks Rank of #1 (Strong Buy) with a Value grade of A, featuring a forward P/E of 11.25 and P/B ratio of 0.72. ULTA, ranked #3 (Hold) with a Value grade of C, has a forward P/E of 19.50 and P/B ratio of 9.12, indicating less attractive valuation metrics.

WOOF ULTA value investing valuation metrics P/E ratio Zacks Rank retail stocks stock comparison
Sentiment note

ULTA received a Zacks Rank #3 (Hold) with a Value grade of C. While not negative, its higher forward P/E ratio (19.50), higher PEG ratio (1.69), and substantially higher P/B ratio (9.12) suggest less attractive valuation compared to WOOF, making it a less compelling value investment option.

Positive The Motley Fool • Joe Tenebruso
Ulta Beauty Stock Is Down Today. Now Could Be a Good Time to Buy.

Ulta Beauty shares declined 4.18% following its Q2 earnings report, despite beating Wall Street expectations with 13.3% EPS growth to $6.55 and 8.9% net sales growth to $3 billion. The company raised full-year guidance for net sales growth (6.7%-7.2%) and operating income growth (8.3%-9.3%), and plans a $1 billion share buyback program. Analysts noted muted traffic growth and higher promotional activity as minor concerns, but the overall report was solid.

ULTA earnings report stock buyback comparable sales inventory management Space NK acquisition store expansion gross margin
Sentiment note

Despite the stock price decline, Ulta delivered strong fundamentals with EPS growth of 13.3% beating estimates, raised full-year guidance across multiple metrics, improved operating income by 10.1%, and announced a $1 billion share buyback program. The article suggests the stock decline presents a buying opportunity at a reasonable valuation of 18x earnings projections.

Positive Zacks Investment Research • Na
Ulta Beauty Q2 Earnings Beat as Sales Rise, FY26 View Raised

Ulta Beauty reported solid second-quarter fiscal 2026 results with earnings of $6.55 per share (up 13.3% YoY) and net sales of $3,035.7 million (up 8.9%), beating consensus estimates. The company raised its full-year fiscal 2026 guidance for net sales growth to 6.7-7.2% and earnings to $28.70-$29.00 per share, driven by omnichannel strength, loyalty program growth to 47 million members, and disciplined capital deployment including $791.10 million in stock repurchases.

ULTA SBH FIVE TGT earnings beat omnichannel growth comparable sales loyalty program
Sentiment note

Company exceeded earnings and revenue consensus estimates, delivered 13.3% YoY earnings growth, maintained 3.8% comparable sales growth, achieved six consecutive quarters of double-digit e-commerce growth, and raised full-year fiscal 2026 guidance across multiple metrics including net sales growth and earnings per share.

Positive Zacks Investment Research • Na
Ulta (ULTA) Q2 Earnings: Taking a Look at Key Metrics Versus Estimates

Ulta Beauty reported $3.04 billion in revenue for Q2 2026, up 8.9% year-over-year and exceeding the consensus estimate of $2.97 billion by 2.1%. EPS came in at $6.55 versus $6.21 expected, representing a 5.48% surprise. Comparable sales grew 3.8% versus the 2% estimate, with strong performance in haircare (+20%) and fragrance (+13%) categories. The company opened 14 new stores during the quarter. Ulta's stock has gained 6.9% over the past month and currently holds a Zacks Rank #3 (Hold) rating.

ULTA earnings beat revenue growth comparable sales store expansion haircare fragrance cosmetics
Sentiment note

Ulta exceeded both revenue and EPS expectations, with revenue beating consensus by 2.1% and EPS by 5.48%. Comparable sales growth of 3.8% significantly outperformed the 2% estimate. Strong category performance, particularly in haircare and fragrance, demonstrates solid underlying business momentum. Recent stock performance of +6.9% over the past month reflects positive market reception.

Neutral Zacks Investment Research • Na
Ulta Beauty (ULTA) Tops Q2 Earnings and Revenue Estimates

Ulta Beauty reported Q2 2026 earnings of $6.55 per share, beating consensus estimates of $6.21, with revenues of $3.04 billion exceeding expectations by 2.10%. However, the stock has declined 10.2% year-to-date compared to the S&P 500's 12.1% gain. The company received a Zacks Rank #3 (Hold) rating, suggesting near-term performance in line with the market. Five Below is expected to report earnings on September 2 with projected EPS of $1.32, representing 63% year-over-year growth.

ULTA FIVE earnings surprise revenue beat Zacks Rank retail sector earnings estimates stock performance
Sentiment note

While Ulta beat earnings and revenue estimates with a 5.48% EPS surprise, the stock has significantly underperformed the market year-to-date (-10.2% vs S&P 500 +12.1%). The Zacks Rank #3 (Hold) rating indicates expected market-in-line performance, suggesting mixed investor sentiment despite solid quarterly results.

Neutral The Motley Fool • Leo Sun
e.l.f. Beauty Is Down 53% From Its All-Time High. Is the Sell-Off an Overreaction?

e.l.f. Beauty's stock has declined 53% from its March 2024 all-time high of $221.83 to around $105, driven by slowing revenue growth, higher operating expenses, and supply chain challenges. While the stock appears cheap at 17x adjusted EBITDA, the company's high-growth days are over as it matures, with analysts projecting only 20% revenue growth in fiscal 2027 and 8% in fiscal 2028. The sell-off may not be an overreaction given the company's deceleration and lack of catalysts for near-term appreciation.

ELF TGT WMT ULTA cosmetics skincare revenue growth deceleration supply chain
Sentiment note

Mentioned as a major retailer where e.l.f. expanded shelf space, but no specific sentiment is expressed about Ulta Beauty itself in the article.

Positive The Motley Fool • Micah Zimmerman
Buy These 3 Growth Stocks Now, Ignore the Noise, and Thank Yourself Later

Despite short-term market noise and consumer spending concerns, Chipotle, Ulta Beauty, and Dutch Bros are executing strong long-term growth strategies. Chipotle is expanding aggressively with 350-370 new restaurants planned for 2026, Ulta is capitalizing on prestige beauty trends and celebrity collaborations, and Dutch Bros is leveraging competitive pricing advantages while expanding into CPG products through major retailers.

CMG ULTA BROS SBUX growth stocks consumer discretionary restaurant expansion beauty retail
Sentiment note

Q1 2026 results beat expectations with 11.1% net sales growth and 5.3% comparable sales growth, driven by prestige beauty and celebrity brand collaborations. Company raised annual profit guidance and sold out inaugural consumer event, indicating strong brand momentum despite 25% YTD stock decline.

Positive Investing.com • Thomas Hughes
Ulta’s Q1 Report Primes It for a Beauty of a Rebound

Ulta Beauty delivered a strong Q1 with 11.1% revenue growth to $3.16 billion, beating expectations by 130 basis points. The company expanded margins by 100 bps, grew operating income 11.6%, and raised its 2026 earnings outlook. With institutions accumulating shares, a $651 consensus price target, and the stock trading at only 7X its 10-year earnings outlook, analysts expect significant upside potential as the company executes on store expansion, international growth, and acquisitions.

ULTA Q1 earnings revenue growth margin expansion share buyback institutional accumulation price target valuation
Sentiment note

Strong Q1 results with 11.1% revenue growth beating expectations, margin expansion of 100 bps, 15.5% EPS growth, raised earnings guidance, increased $500M buyback authorization, 90% institutional ownership with accumulation pattern, consensus Moderate Buy rating with 75% buy-side bias, and $651 price target implying 40% upside from support levels. Stock trading at attractive 7X forward earnings multiple.

Positive Benzinga • Lekha Gupta
Inflation-Weary Consumers Push Ulta To Double Down On Value

Ulta Beauty reported strong Q1 fiscal 2026 results, beating earnings expectations with $7.74 EPS versus $6.86 estimated, and revenue of $3.16 billion up 11.1% YoY. The company raised full-year earnings guidance and announced expansion plans including new stores in Mexico and a Times Square flagship location. Despite strong results, management noted consumers face macroeconomic uncertainty and inflationary pressures, prompting the company to emphasize value offerings.

ULTA earnings beat revenue growth comparable sales fragrance category share repurchase expansion AI initiatives
Sentiment note

Company exceeded earnings expectations ($7.74 vs $6.86 estimated), delivered 11.1% revenue growth, raised full-year earnings guidance, increased share repurchase program, and demonstrated strong comparable sales growth of 5.3%. Strategic expansion plans and AI initiatives support future growth prospects.

Positive Benzinga • Erica Kollmann
Ulta Beauty Shares Climb On Strong Q1 Report: Details

Ulta Beauty reported strong Q1 2026 results, beating earnings estimates with $7.74 EPS versus $6.86 expected and revenue of $3.16 billion versus $3.09 billion consensus. The company raised its fiscal 2026 GAAP EPS guidance to $28.36-$28.80 while affirming revenue outlook of $13.14-$13.26 billion. Net sales increased 11.1% with comparable sales up 5.3%, driven by higher average ticket and transaction growth. Stock climbed 5.43% to $521.95 in after-hours trading.

ULTA Q1 earnings earnings beat comparable sales growth guidance raise gross profit margin expansion Space NK acquisition
Sentiment note

Company beat both EPS and revenue estimates by meaningful margins (12.83% and 2.27% respectively), raised full-year EPS guidance, demonstrated strong comparable sales growth of 5.3%, improved gross margins to 40.1%, and stock surged 5.43% in after-hours trading reflecting investor confidence in execution and growth trajectory.

Positive The Motley Fool • Pamela Kock
Ulta Beauty vs. The Estée Lauder Companies: Which Consumer Stock Is a Better Buy in 2026?

The article compares two beauty industry leaders with different business models. Ulta Beauty operates as a dominant U.S. retail platform with 1,500+ stores combining mass and luxury products, generating $12.4B in revenue with strong profitability. The Estée Lauder Companies is a global prestige brand manufacturer with presence in 150 countries but faced challenges in FY 2025 with an $1.1B net loss and declining revenue. The author recommends Ulta Beauty for its more resilient retail model, diverse customer base, and better financial health, while noting Estée Lauder's turnaround potential carries higher risk.

ULTA EL beauty retail consumer stocks business models financial performance valuation comparison risk analysis
Sentiment note

Strong financial performance with $12.4B revenue (9.7% growth), healthy profitability ($1.2B net income), solid balance sheet metrics (0.8x debt-to-equity, 1.4x current ratio), robust free cash flow ($1.1B), and a resilient retail model with diverse price points and customer engagement. Conservative valuation (17.6x Forward P/E) compared to sector benchmark.

Positive Benzinga • Lekha Gupta
What's Going On With Uber Stock Thursday?

Uber Technologies reported Q1 revenue of $13.20 billion (up 14% YoY but slightly below estimates) with adjusted EPS of 72 cents beating expectations. The stock declined 3.51% on Thursday amid broader market weakness and cooling risk appetite. Uber Eats expanded its marketplace with Ulta Beauty partnership, adding 1,500+ stores for same-day beauty delivery. Technical analysis shows mixed signals with the stock trading above short-term moving averages but below the 200-day SMA, while momentum indicators suggest improving conditions despite longer-term trend pressure.

UBER ULTA Uber earnings Q1 revenue Uber Eats expansion Ulta Beauty partnership stock decline technical analysis
Sentiment note

Strategic partnership with Uber Eats to expand beauty and wellness delivery across 1,500+ stores nationwide ahead of Mother's Day represents significant growth opportunity for the company's omnichannel presence and customer reach.

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