SMPL
The Simply Good Foods Company · Consumer Staples · Packaged Foods
Last
$11.40
−$0.05 (−0.48%) 4:00 PM ET
After hours $11.39 −$0.00 (−0.04%) 8:26 PM ET
Prev close $11.45
Open $11.30
Day high $11.81
Day low $11.30
Volume 2,582,788
Avg vol 2,147,733
Mkt cap
$1.01B
EV/Sales
0.92
P/E ratio
-5.06
FY Revenue
$1.39B
EPS
-2.25
Gross Margin
32.73%
Div yield
0.00%
Sector
Consumer Staples
AI report sections
SMPL
The Simply Good Foods Company
SMPL recorded a 13.1% one-month recovery and a close above daily VWAP, although the share price remained below its 21-day EMA and 50-day SMA after a 29.7% six-month decline. Fundamental cash generation remained positive, but a TTM net loss, narrow operating margin, and declining revenue contrast with favourable liquidity and free-cash-flow measures. The current backdrop also includes elevated legal-news and short-volume risk, which adds uncertainty to the recent technical improvement.
AI summarized at 3:38 PM ET, 2026-08-31
AI summary scores
INTRADAY: 54 SWING: 35 LONG: 38
Volume vs average
Intraday (cumulative)
+77% (Above avg)
Vol/Avg: 1.77×
RSI
54.78 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
+0.01 (Strong)
MACD: -0.00 Signal: -0.02
Short-Term
+0.05 (Strong)
MACD: -0.12 Signal: -0.17
Long-Term
+0.03 (Strong)
MACD: -0.33 Signal: -0.36
Intraday trend score 70.95

Latest news

SMPL 12 articles Positive: 0 Neutral: 2 Negative: 10
Negative GlobeNewswire Inc. • Glancy Prongay Wolke & Rotter Llp
Deadline Alert: Simply Good Foods Company (SMPL) Shareholders Who Lost Money Urged To Contact Glancy Prongay Wolke & Rotter LLP About Securities Fraud Lawsuit

A class action securities fraud lawsuit has been filed against Simply Good Foods Company for allegedly making false statements about its business between October 2024 and April 2026. The company failed to disclose material issues with its OWYN acquisition, including product quality problems from a new pea protein supplier, loss of key personnel, and failed integration that resulted in significant impairment charges and negative sales guidance. Shareholders who purchased SMPL securities during this period have until October 13, 2026 to file a lead plaintiff motion.

SMPL securities fraud class action lawsuit OWYN acquisition product quality issues pea protein impairment charge misleading statements
Sentiment note

The company is the subject of a securities fraud lawsuit alleging material misstatements and omissions regarding its OWYN acquisition. Stock declined significantly (17.35% and 18.11%) following earnings announcements revealing product quality issues, failed integration, $187 million impairment charges, and negative sales guidance of -7% to -10%.

Negative GlobeNewswire Inc. • Kessler Topaz Meltzer & Check, Llp
NASDAQ: SMPL: Kessler Topaz Meltzer & Check, LLP Announces the Filing of a Securities Fraud Class Action Lawsuit Against The Simply Good Foods Company (SMPL)

A securities fraud class action lawsuit has been filed against The Simply Good Foods Company (NASDAQ: SMPL) for allegedly making material misstatements regarding its OWYN acquisition strategy. The company failed to disclose key management departures, organizational inefficiencies, product quality issues, and margin erosion following the $280 million OWYN acquisition in June 2024. SMPL stock declined over 27% after revealing in April 2026 that OWYN sales contracted 17% year-over-year, contradicting previous growth projections. Investors who purchased stock between October 24, 2024 and April 8, 2026 can seek lead plaintiff status by October 13, 2026.

SMPL securities fraud class action lawsuit OWYN acquisition material misstatements stock decline management departures product quality issues
Sentiment note

The company is accused of securities fraud involving material misstatements about its OWYN acquisition integration. Allegations include undisclosed management departures, organizational dysfunction, quality control problems, and margin erosion. Stock price fell 27% when actual performance (17% OWYN sales decline) contradicted prior positive guidance.

Negative GlobeNewswire Inc. • Robbins Geller Rudman & Dowd Llp
SMPL DEADLINE ALERT: RGRD Law Files Class Action Lawsuit Against The Simply Good Foods Company and Announces Opportunity for Investors with Substantial Losses to Lead Investor Class Action Lawsuit Before October 13, 2026 Deadline

Robbins Geller has filed a class action lawsuit against The Simply Good Foods Company, alleging that executives made materially false and misleading statements regarding the OWYN acquisition. The company failed to disclose product quality issues with pea protein formulations, loss of key personnel, and operational integration problems. Stock prices fell 17% in October 2025 and 27% in April 2026 following earnings revelations of OWYN sales declines and a $187 million impairment charge. Investors with substantial losses can seek lead plaintiff status before October 13, 2026.

SMPL class action lawsuit securities fraud OWYN acquisition product quality issues impairment charge misleading statements investor losses
Sentiment note

The company is accused of making materially false and misleading statements regarding the OWYN acquisition, concealing product quality issues, personnel losses, and operational failures. Significant stock price declines (17% and 27%) and a $187 million impairment charge demonstrate severe financial and operational deterioration.

Negative GlobeNewswire Inc. • Claimsfiler
Simply Good Foods Shareholder Alert: ClaimsFiler Reminds Investors With Losses In Excess Of $100,000 Of Lead Plaintiff Deadline In Class Action Lawsuit Against The Simply Good Foods Company - SMPL

The Simply Good Foods Company faces a securities class action lawsuit for failing to disclose material information about product quality issues in its OWYN segment acquired in 2024. The company disclosed a pea protein sourcing decision that caused taste and texture problems, leading to negative reviews and depressed sales. Stock fell 17% on initial disclosure and 27% following Q2 2026 earnings that revealed a $187 million impairment charge and significant sales contraction. Investors with losses exceeding $100,000 have until October 13, 2026 to file lead plaintiff applications.

SMPL securities fraud class action lawsuit product quality issue OWYN acquisition impairment charge stock decline lead plaintiff deadline
Sentiment note

Company faces securities class action lawsuit for material non-disclosure regarding product quality issues in acquired OWYN segment, resulting in significant stock price declines (17% and 27%), $187 million impairment charge, and negative sales guidance for 2026.

Negative GlobeNewswire Inc. • Rosen Law Firm
ROSEN, A HIGHLY RECOGNIZED LAW FIRM, Encourages The Simply Good Foods Company Investors to Secure Counsel Before Important Deadline in Securities Class Action – SMPL

The Rosen Law Firm is encouraging investors who purchased Simply Good Foods (SMPL) stock between October 24, 2024 and April 8, 2026 to join a securities class action lawsuit. The lawsuit alleges the company made false statements regarding its OWYN acquisition, including undisclosed loss of key personnel, product quality issues, margin erosion from excessive discounting, and failure to achieve strategic integration goals.

SMPL securities class action OWYN acquisition product quality issues margin erosion failed integration lead plaintiff deadline October 13, 2026
Sentiment note

The company is the subject of a securities class action lawsuit alleging material misstatements and omissions regarding failed acquisition integration, loss of key personnel, product quality deterioration, margin erosion, and failure to achieve strategic objectives. These allegations suggest significant operational and financial problems that harmed investor value.

Negative GlobeNewswire Inc. • Glancy Prongay Wolke & Rotter Llp
Deadline Alert: Simply Good Foods Company (SMPL) Shareholders Who Lost Money Urged To Contact Glancy Prongay Wolke & Rotter LLP About Securities Fraud Lawsuit

Simply Good Foods Company (SMPL) faces a class action securities fraud lawsuit alleging the company made false statements about its OWYN acquisition between October 2024 and April 2026. The lawsuit claims management failed to disclose product quality issues from a new pea protein supplier, loss of key personnel, excessive promotional spending, and severe integration problems that caused the stock to plummet 17.35% in October 2025 and 18.11% in April 2026. Investors have until October 13, 2026 to file a lead plaintiff motion.

SMPL securities fraud class action lawsuit OWYN acquisition product quality issues stock decline material misstatement impairment charge
Sentiment note

The company is facing a securities fraud class action lawsuit alleging material misstatements and omissions regarding the failed OWYN acquisition. The stock experienced significant declines (17.35% and 18.11%) following earnings announcements revealing product quality issues, failed integration, and a $187 million impairment charge. The lawsuit alleges systematic failure to disclose operational problems and strategic missteps.

Negative GlobeNewswire Inc. • Kahn Swick & Foti, Llc
Simply Good Foods Company Securities Fraud Class Action Result of Undisclosed Acquisition Failures and Over 27% Stock Decline - Investors may Contact Lewis Kahn, Esq., at Kahn Swick & Foti, LLC

Simply Good Foods Company faces a securities fraud class action lawsuit for failing to disclose material information about its OWYN acquisition. The company concealed a product quality issue with pea protein that caused taste and texture problems, leading to negative reviews and depressed sales. Following disclosure of the issue and a $187 million impairment charge, the stock declined over 27% in a two-day period. Investors who purchased shares between October 24, 2024 and April 8, 2026 can file lead plaintiff applications by October 13, 2026.

SMPL securities fraud class action lawsuit undisclosed acquisition failures product quality issues stock decline impairment charge OWYN acquisition
Sentiment note

The company is facing securities fraud allegations for failing to disclose material information about product quality issues in its OWYN acquisition. The stock experienced a 27% decline following the disclosure of a $187 million impairment charge and significant downward guidance revision, indicating serious operational and financial problems.

Negative GlobeNewswire Inc. • Kessler Topaz Meltzer & Check, Llp
NASDAQ: SMPL: Kessler Topaz Meltzer & Check, LLP Announces the Filing of a Securities Fraud Class Action Lawsuit Against The Simply Good Foods Company (SMPL)

A securities fraud class action lawsuit has been filed against The Simply Good Foods Company (SMPL) for allegedly making material misstatements regarding its OWYN acquisition strategy. The company failed to disclose key manager departures, organizational inefficiencies, product quality issues, and margin erosion following the $280 million OWYN acquisition in June 2024. SMPL stock declined over 27% after revealing weak earnings on April 9, 2026, with OWYN sales contracting 17% year-over-year.

SMPL securities fraud class action lawsuit OWYN acquisition material misstatements stock decline earnings miss product quality issues
Sentiment note

Company faces securities fraud allegations for misrepresenting OWYN acquisition integration, concealing management departures, quality control issues, and operational failures. Stock declined 27% following disappointing earnings with OWYN sales contracting significantly, indicating serious operational and financial deterioration.

Negative GlobeNewswire Inc. • Rosen Law Firm
ROSEN, SKILLED INVESTOR COUNSEL, Encourages The Simply Good Foods Company Investors to Secure Counsel Before Important Deadline in Securities Class Action – SMPL

Rosen Law Firm has filed a class action lawsuit against The Simply Good Foods Company (SMPL) on behalf of investors who purchased stock between October 24, 2024 and April 8, 2026. The lawsuit alleges the company made false statements regarding the OWYN acquisition integration, including loss of key personnel, product quality issues, margin erosion from excessive discounting, and failure to achieve strategic goals. Investors who purchased during this period may be eligible for compensation.

SMPL class action lawsuit securities fraud OWYN acquisition product quality issues margin erosion failed integration investor compensation
Sentiment note

The company is accused of making materially false and misleading statements regarding the OWYN acquisition, including concealing loss of key personnel, product quality problems, operational failures, and inability to achieve strategic financial targets. These allegations suggest significant management failures and potential shareholder value destruction.

Neutral GlobeNewswire Inc. • Na
Simply Good Foods to Report Third Quarter Fiscal Year 2026 Financial Results on Thursday, July 9, 2026

The Simply Good Foods Company announced it will report Q3 FY2026 financial results on July 9, 2026, with a live conference call at 6:30 a.m. Mountain Time featuring CEO Joe Scalzo and CFO Chris Bealer. The company, a leader in nutritional snacking, offers products under brands Quest, Atkins, and OWYN.

SMPL financial results earnings call nutritional snacking Q3 2026 investor relations
Sentiment note

The article is a routine earnings announcement with no material business updates, challenges, or achievements mentioned. It is purely informational about the timing and logistics of the earnings call.

Neutral The Motley Fool • Seena Hassouna
Simply Good Foods' Director Bets on Quest and Atkins at a Deep Discount

Clayton C. Jr Daley, Director of Simply Good Foods Company (SMPL), purchased 10,000 shares valued at approximately $118,000 on May 14, 2026, marking his first open-market buy in over two years. The purchase comes as the stock has declined 65.5% over the past year. While the insider buy signals confidence in the brands Quest and Atkins, analysts note the steep decline likely reflects fundamental business challenges rather than sentiment alone, and investors should await upcoming earnings to determine if the pressure is structural or cyclical.

SMPL insider buying Simply Good Foods Quest Atkins stock decline protein snacks low-carb nutrition
Sentiment note

While the director's discretionary purchase signals insider confidence in the company's brands (Quest and Atkins), the stock's 65.5% decline over the past year suggests underlying fundamental challenges. The article emphasizes that investors should wait for upcoming earnings to determine if the pressure is structural or cyclical before making investment decisions. The insider buy is noted but not presented as a strong buy signal without further due diligence.

Negative GlobeNewswire Inc. • Bragar Eagel & Squire, P.C.
SIMPLY GOOD FOODS ALERT: Bragar Eagel & Squire, P.C. is Investigating The Simply Good Foods Company on Behalf of Simply Good Foods Stockholders and Encourages Investors to Contact the Firm

Law firm Bragar Eagel & Squire is investigating The Simply Good Foods Company for potential securities law violations following the company's April 9, 2026 earnings report. Simply Good Foods disclosed poor retail performance, reduced full-year guidance (net sales down 7-10%, adjusted EBITDA down 19-22%), and a $249 million non-cash impairment charge. The stock declined 18.1% on the news. The firm is seeking investors who suffered losses to participate in potential litigation.

SMPL securities investigation earnings miss guidance reduction impairment charge stock decline class action investor losses
Sentiment note

Company reported poor retail performance, slower consumption velocity, missed expectations, reduced full-year guidance significantly (7-10% net sales decline, 19-22% EBITDA decline), and took a substantial $249 million impairment charge. Stock price fell 18.1% on the announcement, triggering a securities investigation.

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