ROKU
Roku, Inc. · Communication Services · Entertainment
Last
$120.44
−$6.68 (−5.25%) 11:19 AM ET
Prev close $127.12
Open $125.96
Day high $126.06
Day low $120.41
Volume 781,098
Avg vol 2,480,347
Mkt cap
$18.77B
P/E ratio
89.88
FY Revenue
$4.97B
EPS
1.34
Gross Margin
44.19%
Sector
Communication Services
AI report sections
ROKU
Roku, Inc.
Roku’s shares are trading in the upper half of their 52-week range with modest positive returns over the last 1–6 months and recent price action above VWAP and short-term averages. Fundamentally, the company has returned to profitability with improving cash generation but operates with very thin operating and net margins. Valuation multiples such as P/E and EV/EBITDA appear elevated relative to current earnings and EBITDA levels, while short interest and news flow point to a cautiously constructive but contested sentiment backdrop.
AI summarized at 5:18 PM ET, 2026-03-01
AI summary scores
INTRADAY: 63 SWING: 55 LONG: 48
Volume vs average
Intraday (cumulative)
+68% (Above avg)
Vol/Avg: 1.68×
RSI
57.59 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
-0.04 (Weak)
MACD: -0.14 Signal: -0.10
Short-Term
-0.48 (Weak)
MACD: 3.74 Signal: 4.22
Long-Term
-0.18 (Weak)
MACD: 7.77 Signal: 7.95
Intraday trend score 36.99

Latest news

ROKU 12 articles Positive: 9 Neutral: 2 Negative: 1
Positive The Motley Fool • John Ballard
3 Reasons to Buy Roku Stock Like There's No Tomorrow

Roku's stock has underperformed despite strong business fundamentals. The streaming platform has grown to over 100 million households and is shifting focus from device sales to monetizing users through advertising and subscriptions. Platform revenue surged 28% year-over-year, with advertising and subscription revenues both showing strong growth, positioning Roku for continued upside despite cyclical ad market risks.

ROKU GOOG GOOGL NFLX streaming platform household growth advertising revenue subscription revenue
Sentiment note

Strong business fundamentals with 100+ million households, 22% total revenue growth, 28% platform revenue growth, and expanding advertising partnerships. Stock has doubled in three years with potential for further upside as core metrics continue trending higher.

Neutral The Motley Fool • Daniel Sparks
This Often Underappreciated Growth Stock Is Holding Its Own Against Giants Amazon and Alphabet. Time to Buy?

Roku reported strong Q1 2026 results with 28% platform revenue growth and crossed 100 million streaming households globally. While profitability improved significantly and management raised full-year guidance, the stock's 60x P/E valuation leaves little margin for safety. The company faces intense competition from tech giants Amazon and Alphabet in the streaming and advertising space, and some business segments show weakness.

ROKU AMZN GOOG GOOGL streaming TV platform revenue growth advertising revenue subscription revenue
Sentiment note

Strong operational performance with accelerating platform revenue growth (28% YoY), improved profitability, and milestone of 100M households. However, neutral rating due to high valuation (60x forward P/E), weakness in devices segment (-16% revenue), declining subscription margins, and significant competitive threats from larger rivals. Author recommends waiting for better entry point for new investors.

Positive The Motley Fool • James Brumley
If the Market Crashes, I'm Buying These 3 Stocks Before the Dust Settles

The article recommends three stocks to buy during a potential market correction: Taiwan Semiconductor Manufacturing (TSMC), which dominates global chip production; Roku, a streaming technology platform with strong growth; and Arm Holdings, a chip designer with upcoming revenue from major deals not yet reported. The author suggests these stocks are currently overpriced but represent good long-term buying opportunities if a market pullback occurs.

TSM ROKU ARM market crash buying opportunity semiconductor chip manufacturing streaming technology
Sentiment note

Described as a best-kept secret with strong fundamentals; Q1 revenue up 22% YoY with 27% gross profit improvement; benefits from streaming adoption regardless of individual service performance

Positive The Motley Fool • Rick Munarriz
3 Stocks I'm Watching This Week

Rick Munarriz highlights three stocks with earnings reports this week: Reddit (RDDT) is fundamentally strong with consistent earnings beats and AI tailwinds; Royal Caribbean (RCL) trades at attractive valuations but faces headwinds from fuel costs and geopolitical risks; Roku (ROKU) has completed its turnaround with profitability and strong growth, though recent gains may face pullback if earnings disappoint.

RDDT RCL ROKU earnings season stock analysis valuation revenue growth profitability
Sentiment note

Completed turnaround with profitability restored, consistent double-digit revenue growth, strong free cash flow, market leadership (44% of US connected TV consumption), rising earnings estimates, and strategic partnerships. However, recent 80% YoY gains may face pullback if earnings don't exceed expectations.

Positive The Motley Fool • Parkev Tatevosian, Cfa
Should Investors Buy This Growth Stock Right Now?

An article discussing whether investors should buy a growth stock, highlighting that growth stocks tend to outperform slower-growing counterparts despite higher risk. The featured company is noted as being led by a solid management team with powerful industry tailwinds.

ROKU growth stocks investment strategy management team industry tailwind stock performance
Sentiment note

The article presents Roku as a growth stock with solid management and favorable industry conditions. The Motley Fool has positions in and recommends Roku, indicating confidence in the company's prospects.

Positive The Motley Fool • Rick Munarriz
Roku Stock: Next Stop, $120?

Baird raised its price target on Roku from $110 to $120, citing improving fundamentals and bullish catalysts. Roku has delivered strong earnings beats, achieved profitability, and doubled free cash flow. Strategic partnerships with Amazon and Google position Roku as a partner rather than competitor, while its Roku Channel has become the second most-watched ad-supported service in the country.

ROKU AMZN GOOG GOOGL price target increase earnings beats profitability streaming TV
Sentiment note

Analyst price target raised to $120, consistent earnings beats (144%, 71%, 92% above estimates in last three quarters), returned to profitability, free cash flow doubled, net income expected to triple in 2026, strong market position with 38% stock gain over past year, and strategic partnerships with major tech companies.

Negative The Motley Fool • Daniel Sparks
Why I Wouldn't Touch Roku Stock Right Now

Roku's stock shows recent operational improvements with positive free cash flow and profitability, but analyst Daniel Sparks warns against buying at current valuations. With a P/E ratio of 165, the stock price already reflects strong momentum while ignoring significant execution risks. Roku faces intense competition from tech giants across hardware, advertising, and content, while operating with negative device margins, leaving little room for error.

ROKU AMZN GOOG GOOGL streaming platform valuation concerns competitive pressure free cash flow
Sentiment note

Despite recent financial improvements (18% platform revenue growth, swing to profitability, $484M free cash flow), the stock is overvalued at a P/E ratio of 165. The company faces structural challenges competing against trillion-dollar tech giants on multiple fronts while operating with negative device margins, leaving insufficient margin of safety for investors.

Neutral Benzinga • Lekha Gupta
Roku's Howdy Service Now Available On Prime Video

Roku launched its Howdy streaming service on Prime Video for $2.99/month, expanding beyond its own platform to reach a broader audience. The company also added Apple TV to its premium subscriptions. Despite these strategic moves, Roku shares fell 2.50% on Tuesday amid broader tech sector weakness, though technical indicators show mixed momentum with neutral RSI and bullish MACD.

ROKU AAPL ARKW ARKK streaming service expansion Prime Video partnership subscription offerings Apple TV integration
Sentiment note

While the company announced strategic expansion of its Howdy service to Prime Video and added Apple TV integration—positive business developments—the stock declined 2.50% on the news day. Technical indicators are mixed (neutral RSI at 53.21 but bullish MACD), and the stock faces headwinds from broader tech sector weakness. The expansion is positive long-term but hasn't translated to immediate positive price action.

Positive The Motley Fool • Parkev Tatevosian, Cfa
1 Undervalued Stock Investors Can Buy Amid the Broad Stock Market Decline

The article discusses an undervalued stock opportunity during a market decline, highlighting a company whose management team has successfully adapted to unprecedented circumstances over the past six years. The piece emphasizes that the price paid for a stock significantly impacts investment returns.

ROKU undervalued stocks stock market decline investment opportunity management adaptation stock valuation
Sentiment note

The article features Roku as the undervalued stock recommendation, praising its management team for excellent adaptation to unprecedented circumstances. The stock is presented as a buying opportunity during market decline, with recent positive price movement (+4.87% mentioned in the data).

Positive The Motley Fool • Neil Patel
Up 51% in 2 Years, Is This the Best Tech Stock to Buy Right Now?

Roku, a streaming aggregation platform, has gained 51% over two years and is positioned to benefit from the consolidation of multiple streaming services. With free cash flow expected to more than double to over $1 billion by 2028, the stock trades at a reasonable valuation. However, it faces significant competition from tech giants like Apple, Alphabet, and Amazon, which limits its upside potential.

ROKU AAPL GOOG GOOGL streaming Roku free cash flow valuation
Sentiment note

Strong 51% gain over two years, impressive 15% revenue growth, expected 27% annualized FCF growth through 2028, leading market share in North America, and reasonable valuation at 3x price-to-sales ratio make it an attractive investment opportunity.

Positive Benzinga • Lekha Gupta
Consumer Tech News (Mar 9-13): Trump Administration Sues California Over Emissions Targets, Nvidia Announces $26B AI Investment & More

The Trump administration sued California over emissions targets. Major tech developments include Nvidia's $26B AI investment commitment, Meta's acquisition of Moltbook, Oracle's $2.2B TikTok investment, and Amazon's major bond offering for AI funding. Multiple companies announced AI partnerships and expansions, while some faced challenges including Meta's underperforming AI model and Atlassian's 10% workforce reduction.

NVDA META ORCL ORCLPD AI investment emissions lawsuit semiconductor partnerships AI infrastructure
Sentiment note

Expanded streaming partnership with X Games through new multi-year rights agreement

Positive The Motley Fool • Prosper Junior Bakiny
2 Cathie Wood Stocks to Buy and Hold for 10 Years

The article recommends two Cathie Wood-backed stocks for long-term investors: Robinhood Markets and Roku. Robinhood is expanding its financial services platform with strong revenue growth (52% YoY in 2025) and new revenue streams like premium services and prediction markets, despite trading at a premium valuation. Roku leads the connected TV space with growing engagement and a shift toward higher-margin advertising revenue, positioning both companies for significant growth over the next decade.

HOOD ROKU Cathie Wood long-term investing financial services streaming connected TV revenue growth
Sentiment note

Market leader in connected TV with strong network effects and first-mover advantage. Turned profitable in 2025 with 15% revenue growth and 15% streaming hours growth. Platform revenue (advertising) growing faster than device revenue with stronger margins, positioning the company well as streaming captures more television viewing time.

News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
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