PG
The Procter & Gamble Company · Consumer Staples · Household & Personal Products
Last
$140.30
−$3.26 (−2.27%) 4:00 PM ET
Prev close $143.56
Open $142.28
Day high $142.29
Day low $138.97
Volume 10,761,267
Avg vol 8,770,683
Mkt cap
$334.29B
P/E ratio
20.51
FY Revenue
$86.72B
EPS
6.84
Gross Margin
50.33%
Sector
Consumer Staples
AI report sections
PG
The Procter & Gamble Company
Procter & Gamble combines high profitability, durable cash generation, and a sizable dividend yield with muted top-line and earnings growth. Technically, the share price is in an upward phase with bullish breakout signals and price above key moving averages while RSI readings near overbought territory and a recent 12‑month price decline point to a more nuanced risk-reward profile. Valuation multiples are elevated relative to modest growth, but are supported in part by high returns on equity and solid free cash flow margins.
AI summarized at 1:59 PM ET, 2026-02-03
AI summary scores
INTRADAY: 63 SWING: 68 LONG: 72
Volume vs average
Intraday (cumulative)
+79% (Above avg)
Vol/Avg: 1.79×
RSI
47.68 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
-0.01 (Weak)
MACD: 0.05 Signal: 0.06
Short-Term
+0.27 (Strong)
MACD: -0.29 Signal: -0.56
Long-Term
+0.24 (Strong)
MACD: -1.32 Signal: -1.56
Intraday trend score 52.84

Latest news

PG 12 articles Positive: 7 Neutral: 4 Negative: 1
Positive The Motley Fool • Neil Patel
3 Dividend Stocks to Hold for the Next 10 Years

The article recommends three mature dividend-paying stocks for long-term investors: Coca-Cola (KO) with a 2.64% yield and 64 consecutive years of dividend increases, Lowe's (LOW) with a 2.2% yield despite recent sluggish same-store sales growth, and Procter & Gamble (PG) with a 2.98% yield and an impressive 70-year streak of consecutive dividend increases. While these stocks are unlikely to deliver market-beating returns, they offer steady income streams and proven resilience through economic cycles.

KO LOW PG HD dividend stocks long-term investing dividend yield dividend kings
Sentiment note

Exceptional 70-year consecutive dividend increase streak and 136 years of continuous dividend payments demonstrate remarkable staying power. Recession-resilient business model with strong brand loyalty and customer affinity supports reliable income generation.

Positive The Motley Fool • Ben Gran
VYM: This U.S. Dividend ETF Could Outperform Tech for 10 Years

Vanguard research suggests value-oriented stocks may outperform tech stocks over the next 5-10 years. The Vanguard High Dividend Yield ETF (VYM), holding 608 large-cap dividend-paying stocks, has delivered 29.5% returns over the past year with a low 0.04% expense ratio and 2.24% dividend yield. The fund offers exposure to quality blue-chip companies like JPMorgan Chase and Johnson & Johnson, though investors should note its concentration risk with Broadcom representing 8% of assets.

VYM AMJB JPM JPMPC dividend ETF value stocks tech stocks Vanguard
Sentiment note

Mentioned as a blue-chip holding (1.44% of fund) with strong balance sheet and reliable dividend payments.

Positive GlobeNewswire Inc. • Sns Insider
Laundry Detergents Market to Reach USD 131.49 Billion by 2035 Amid Rising Demand for Liquid Pods and Premium Fabric Care Solutions | Report by SNS Insider

The global laundry detergents market is projected to grow from USD 79.2 billion in 2025 to USD 131.49 billion by 2035, with a CAGR of 5.20%. Growth is driven by increasing demand for liquid detergents and single-dose pods, premiumization of fabric care products, and expansion in e-commerce distribution. The U.S. market is expected to reach USD 23.24 billion by 2035, while Europe hits USD 33.54 billion, with North America as the fastest-growing region.

PG UL CHD RBGLY laundry detergents liquid pods premium fabric care market growth
Sentiment note

P&G is highlighted as a key player with a robust innovation pipeline and recently introduced an advanced Tide Liquid Detergent with enhanced cold water performance, demonstrating strong product development and market leadership.

Positive The Motley Fool • Reuben Gregg Brewer
How to Recession-Proof Your Retirement Income Before Summer 2026

With recession concerns rising due to high energy prices and consumer budget tightening, investors should consider adding resilient stocks from consumer staples and healthcare sectors to their portfolios. Four dividend-paying companies recommended for recession-resistant income are Coca-Cola, Procter & Gamble, Johnson & Johnson, and Medtronic, all of which have strong track records of maintaining dividends through economic downturns.

KO PG JNJ MDT recession retirement income consumer staples healthcare stocks
Sentiment note

Dividend King with strong brand and distribution, resilient consumer staples business, attractive yield of 2.9%, and P/E ratio significantly below five-year average indicating potential undervaluation.

Neutral The Motley Fool • Jack Delaney
This Dividend King Stock Just Offered a Superb Buy-the-Dip Opportunity

Walmart's stock dropped over 9% following its Q1 earnings due to cautious guidance and concerns about higher fuel costs, despite meeting expectations. However, the article argues this presents a buying opportunity given Walmart's 53-year dividend increase streak, strong growth in Walmart+, advertising revenue (up 36%), and management's optimism about future business potential.

WMT KO JNJ PG Dividend King buy-the-dip earnings dividend yield
Sentiment note

Mentioned as a Dividend King example but only used for comparison purposes. No specific analysis or sentiment is provided about the company itself.

Positive The Motley Fool • Robert Izquierdo
Procter & Gamble vs. Clorox: Which Consumer Goods Stock Is a Better Buy in 2026?

The article compares Procter & Gamble and Clorox as defensive dividend stocks for 2026. While Clorox offers a higher dividend yield of 5.1% versus P&G's 2.9%, P&G is recommended as the better buy due to its significantly stronger free cash flow generation ($3.0 billion quarterly vs. Clorox's $761 million annually), superior financial health, and greater ability to sustain and grow dividends. Both companies face customer concentration risks and competitive pressures, but P&G's scale and profitability make it the more reliable choice for dividend investors.

PG CLX UL CL dividend stocks consumer staples free cash flow dividend yield
Sentiment note

Strong fundamentals with 19% net margin, robust free cash flow of $3.0 billion in latest quarter, healthy debt-to-equity ratio of 0.7x, and growing FCF demonstrates reliable dividend sustainability and growth potential. Recommended as the better investment choice despite lower dividend yield.

Neutral The Motley Fool • Jennifer Saibil
The Ultimate Dividend Growth Stock to Buy With $1,000 Right Now

Target is highlighted as a top dividend growth stock and Dividend King with 54 consecutive years of dividend raises. The company offers a 3.6% dividend yield and is demonstrating recovery progress with a new CEO implementing a growth strategy focused on merchandise assortment, store revitalization, and technology acceleration. Recent earnings showed 6.7% year-over-year sales growth and improved guidance.

TGT KO PG WMT dividend growth Dividend King Target dividend yield
Sentiment note

Referenced as a comparison for dividend growth rates, with Target outpacing its dividend growth, but no independent analysis or recommendation given.

Neutral The Motley Fool • James Halley
Is Green Thumb Becoming the "Procter & Gamble of Cannabis"?

Green Thumb Industries is adopting Procter & Gamble's business playbook by building a diversified portfolio of branded cannabis products, maintaining consistent quality through standardized production facilities, and operating in limited-license states to build competitive moats. Unlike many cannabis companies, Green Thumb is profitable with a healthy balance sheet. However, it still faces structural challenges including federal illegality, over-the-counter trading, and no dividend, though recent cannabis reclassification to Schedule III could be a major catalyst.

PG cannabis multi-state operators brand strategy profitability balance sheet Schedule III reclassification limited-license states
Sentiment note

Used as a comparison benchmark for Green Thumb's business strategy. Mentioned as an established consumer staples company with strong dividend history and market position, but not the focus of the article's analysis.

Neutral The Motley Fool • Reuben Gregg Brewer
Why Johnson & Johnson Might Be the Smartest Dividend King to Buy in Today's Market

Johnson & Johnson is highlighted as a superior Dividend King investment compared to peers like Procter & Gamble, offering better dividend growth (5.7% vs 2.4% annualized) and business resilience. Despite trading at a premium valuation, J&J's diversified pharmaceutical and medical device portfolio, patent protections, and essential healthcare products make it well-positioned to weather economic uncertainty.

JNJ PG ABT BDX Dividend King Johnson & Johnson healthcare stocks dividend growth
Sentiment note

Acknowledged as a solid Dividend King with attractive valuation metrics below five-year averages and reasonable 3% dividend yield, but noted as less favorable than J&J due to slower dividend growth (2.4% annualized) and potential for consumer trade-down during economic stress.

Negative The Motley Fool • Selena Maranjian
Gas Shortages Are Coming, and Chevron's CEO Says Economies Will Have to Slow. These Consumer Stocks Are Most at Risk.

Chevron CEO Mike Wirth warns of imminent physical gas shortages due to potential Strait of Hormuz closure from the Iran war, comparing the impact to 1970s OPEC embargo. As strategic reserves deplete, economies will slow and energy costs will ripple across sectors—benefiting oil companies but hurting transportation, consumer products, and discretionary goods makers.

CVX COP OXY OXY.WS gas shortage Iran war Strait of Hormuz oil prices
Sentiment note

Plastic-dependent consumer products company facing $1 billion cost increase from higher oil prices; planning price increases that may reduce consumer demand

Positive The Motley Fool • Reuben Gregg Brewer
The Smartest Growth Stocks to Invest $10,000 in As Investors Rotate Out of Tech

As investors shift from tech stocks to lower-risk investments, three dividend growth stocks are recommended: AbbVie, a Dividend King pharma company with a 3.2% yield and strong new drug pipeline; Procter & Gamble, a consumer staples Dividend King with a 3% yield trading below historical valuations; and Enterprise Products Partners, an energy infrastructure MLP with a 5.5% yield and 27 consecutive years of distribution increases.

ABBV PG EPD dividend growth stocks risk-off rotation Dividend Kings dividend yield consumer staples
Sentiment note

Dividend King with defensive consumer staples business model, 3% yield above industry average, and recent price pullback has made valuation metrics (P/S, P/E, P/B) attractive relative to five-year averages.

Positive GlobeNewswire Inc. • Researchandmarkets.Com
Facial Serum Market Growth Forecast 2026-2032 Featuring Amorepacific, Beiersdorf, Clarins, Coty, J&J, La Roche-Posay and More | Rising Demand for Targeted Skincare Treatments Drives Adoption of Facial Serums

The global facial serum market is projected to grow from US$5.0 billion in 2025 to US$7.2 billion by 2032, with a CAGR of 5.2%. Growth is driven by innovations in formulations, personalization through AI-driven skin analysis, clean beauty trends, and expansion of e-commerce channels. Anti-aging serums are expected to reach US$1.8 billion by 2032, while China is forecasted to grow at 8.1% CAGR.

BDRFY COTY JNJ LRLCY facial serum market skincare innovation personalization anti-aging
Sentiment note

Featured as a key market player with portfolio brands positioned to benefit from growing demand for targeted skincare solutions and innovation.

News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
Trade Ranks, LLC is not a registered investment adviser or broker-dealer. All rankings and AI reports are for informational and educational purposes only and are not personalized advice. Investing involves risk. Policy Portal