MediaAlpha, Inc. · Communication Services · Internet Content & Information
Scores & Status Key
AI Summary Scores: Intraday / Swing / Long scores are synthesized from multi-factor analysis for each timeframe. They summarize current conditions discussed in the report and do not constitute trading recommendations.
Intraday Trend Score: A 0–100 composite from the Trend Explorer™ analytics engine used for ranking and comparison. It describes current conditions and is not a forecast.
Trend Status: A rules-based label (Bullish / Mixed / Bearish) derived from signal confluence (trend structure, momentum, and positioning). It indicates alignment, not expected return.
Last
$10.14
+$0.11 (+1.06%) 12:59 PM ET
Prev closePrevC$10.03
OpenOpen$9.89
Day highHigh$10.31
Day lowLow$9.88
VolumeVol224,480
Avg volAvgVol561,766
On chart
Interval
Intervals apply to 1D & 5D.
Intervals apply to 1D & 5D.
Scale: Linear
Overlays
Panels
Style
Scale: Linear
Presets
Tools
Tickers only (no ^ indexes). Add up to 5.
Mkt cap
$553.35M
P/E ratio
25.99
FY Revenue
$1.11B
EPS
0.39
Gross Margin
15.05%
Sector
Communication Services
AI report sections
MIXED
MAX
MediaAlpha, Inc.
No AI report section text found yet for this symbol.
Volume vs average
Intraday (cumulative)
+50% (Above avg)
Vol/Avg: 1.50×
RSI
59.27(Neutral)
Neutral (40–60)
0255075100
MACD momentum
Intraday
-0.00 (Weak)
MACD: 0.00 Signal: 0.01
Short-Term
+0.05 (Strong)
MACD: 0.02 Signal: -0.03
Long-Term
+0.05 (Strong)
MACD: -0.10 Signal: -0.15
Intraday trend score
70.50
LOW67.50HIGH85.50
Latest news
MAX•12 articles•Positive: 1Neutral: 1Negative: 10
NegativeGlobeNewswire Inc.• Portnoy Law Firm
MediaAlpha, Inc. Investigated by the Portnoy Law Firm
The Portnoy Law Firm has initiated a securities fraud investigation into MediaAlpha, Inc. following the company's $45 million FTC settlement in August 2025. The FTC alleged MediaAlpha engaged in deceptive advertising, falsely represented affiliations with government entities, and operated as an unlicensed data broker by selling approximately 119 million consumer leads in 2024. The stock price declined 27.7% to $11.62 per share on November 5, 2024, following the FTC disclosure.
Company faced significant regulatory action from the FTC for deceptive practices, resulting in a $45 million settlement, substantial stock price decline of 27.7%, and ongoing securities fraud investigation. The allegations reveal systematic misconduct in data collection and consumer deception.
NegativeGlobeNewswire Inc.• Holzer & Holzer, Llc
INVESTOR ALERT: Investigation of MediaAlpha, Inc. (MAX) Announced by Holzer & Holzer, LLC
MediaAlpha reached a $45 million settlement with the Federal Trade Commission involving additional disclosures and content review processes for under-65 health websites, which negatively impacted its stock price.
MAXFTC settlementsecurities investigationstock drop
Sentiment note
Paid a substantial $45 million settlement, required to implement additional compliance measures, and experienced a stock price decline following the FTC settlement announcement
MEDIAALPHA INVESTIGATION ALERT: Bragar Eagel & Squire, P.C. Continues Investigation into MediaAlpha, Inc. on Behalf of Stockholders and Encourages Investors to Contact the Firm
Law firm investigating potential securities law violations by MediaAlpha after Wolfpack Research report and FTC complaint alleging consumer fraud in health insurance lead generation, resulting in a $45 million settlement.
Company faced allegations of fraudulent advertising practices, misleading consumers, selling personal information, and ultimately settled a $45 million FTC complaint, causing significant stock price decline
NegativeBenzinga• Globe Newswire
MAX SPECIAL ALERT: Julie & Holleman LLP Is Investigating Potential Misconduct at MediaAlpha
Julie & Holleman LLP is investigating potential misconduct by MediaAlpha after the company agreed to pay a $45 million fine to the FTC for allegedly deceiving consumers about health care coverage and engaging in aggressive telemarketing practices.
The company was charged by the FTC for misleading consumers, agreed to a substantial $45 million fine, and is now facing potential legal investigation by a shareholder rights law firm, indicating significant corporate misconduct
MEDIAALPHA ALERT: Bragar Eagel & Squire, P.C. is Investigating MediaAlpha, Inc. on Behalf of MediaAlpha Stockholders and Encourages Investors to Contact the Firm
Law firm investigating MediaAlpha for potential securities law violations after Wolfpack Research report and FTC complaint alleging consumer fraud in health insurance lead generation, resulting in $45 million settlement.
Company faced serious allegations of fraudulent advertising practices, misleading consumers, selling personal information, and ultimately settled with FTC for $45 million, causing significant stock price decline
NegativeBenzinga• Business Wire
MediaAlpha, Inc. (MAX) Investors Who Lost Money – Contact Law Offices of Howard G. Smith About Securities Fraud Investigation
MediaAlpha faces potential securities fraud investigation after FTC allegations of deceptive advertising and misleading consumer information practices, resulting in a $45 million settlement.
Company received FTC complaint for falsely representing itself as affiliated with government entities, making misleading claims about health insurance products, and selling consumer information to telemarketers. Stock price dropped 27.7% and was required to pay a $45 million settlement.
NegativeBenzinga• Business Wire
Securities Fraud Investigation Into MediaAlpha, Inc. (MAX) Continues – Investors Who Lost Money Urged To Contact The Law Offices of Frank R. Cruz
MediaAlpha faces a $45 million settlement with the FTC over allegations of deceptive advertising and misleading consumer information practices, resulting in a significant stock price drop.
The company received an FTC complaint, disclosed potential legal violations, settled for $45 million, and experienced a 27.7% stock price decline after revealing deceptive advertising practices involving consumer data sales
NegativeGlobeNewswire Inc.• Julie & Holleman Llp
MAX SPECIAL ALERT: Julie & Holleman LLP Is Investigating Potential Misconduct at MediaAlpha
MediaAlpha agreed to pay a $45 million fine to the FTC after being charged with deceiving consumers by selling health care plans that did not provide promised coverage and engaging in aggressive telemarketing practices.
The company was accused of misleading consumers, faced a significant $45 million fine, and is now under investigation by a shareholder rights law firm for potential misconduct by its directors and officers
NeutralGlobeNewswire Inc.• Mediaalpha, Inc.
MediaAlpha to Participate in Canaccord Genuity’s 45th Annual Growth Conference
MediaAlpha's CFO Pat Thompson will participate in Canaccord Genuity's 45th Annual Growth Conference, presenting a live webcast about the company's performance and strategy.
The article presents a standard investor relations announcement about a conference participation, with no explicit positive or negative financial indicators
PositiveThe Motley Fool• Jesterai
White Mountains (WTM) Q2 Revenue Up 74%
White Mountains Insurance Group reported mixed Q2 2025 results with revenue growth of 74.4% but earnings per share missing analyst estimates. The company experienced significant premium growth in some segments while facing challenges from catastrophe losses.
Contributed positive mark-to-market gains with climbing share price
NegativeGlobeNewswire Inc.• Wolf Haldenstein Adler Freeman & Herz Llp
Wolf Haldenstein Adler Freeman & Herz LLP announces that it is investigating MediaAlpha Inc. for potential violations of securities laws
Wolf Haldenstein is investigating MediaAlpha for potential securities law violations following an FTC letter suggesting deceptive advertising and misleading claims about health insurance products.
Stock declined 27.7% after FTC letter indicated potential complaint for false representation, misleading claims, and deceptive advertising practices
NegativeGlobeNewswire Inc.• Wolf Haldenstein Adler Freeman & Herz Llp
Wolf Haldenstein Adler Freeman & Herz LLP announces that it is investigating MediaAlpha Inc. for potential violations of securities laws
Law firm Wolf Haldenstein is investigating MediaAlpha for potential securities fraud after the company received an FTC letter alleging deceptive advertising and misleading claims, which caused its stock to drop 27.7%.
Received FTC warning letter about potentially false representations, misleading claims, and deceptive advertising, resulting in significant stock price decline of 27.7%
News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
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