Harley-Davidson's Board of Directors has approved a cash dividend of $0.1875 per share for Q2 2026, payable on June 25, 2026 to shareholders of record as of June 8, 2026.

Tim Lamb Group successfully brokered the sale of Street Track n' Trail, a long-established Honda and powersports dealership in Conneaut Lake, Pennsylvania, to Brett Dias and Sal Cerra of Stt Power Sports, Inc. The dealership, which has operated for over 50 years under previous owners Dick and Joanne Lepley, has been renamed Lake Way Motors, Lake Way Powersports, and Lake Way Harley-Davidson. The new owners plan to retain all employees and expand operations, including developing a new Honda Generation 3 showroom.

Robinson Value Management initiated a new position in Harley-Davidson, purchasing 158,986 shares worth approximately $3.12 million in Q1 2026. The investment comes after the stock plunged to a 52-week low of $17.09 in March, though it has since rebounded following Q1 earnings of $1.2 billion and 8% growth in global retail sales. With a P/E ratio of 8 and dividend yield of 2.96%, the stock may appeal to income-focused investors despite recent price appreciation.

Ford CEO Jim Farley sold 6,454 Harley-Davidson shares worth approximately $121,000 on February 25, 2026, representing 28.48% of his direct holdings. The sale marks Farley's first open-market disposition of HOG stock. Harley-Davidson faces significant headwinds with shares down 30% year-over-year and 50% over five years, amid declining motorcycle revenue and workforce reductions. New CEO Artie Starrs is implementing a strategic turnaround plan called 'WireForward' aimed at balancing the brand's premium legacy with products targeting younger customers.

Harley-Davidson's Board of Directors has approved a cash dividend of $0.1875 per share for Q1 2026, payable on March 17, 2026 to shareholders of record as of March 2, 2026.

Harley-Davidson reported weak Q4 FY2025 results with a 28% year-over-year sales decline to $496 million and an operating loss of $361 million, compared to a $193 million loss a year ago. Global motorcycle shipments fell 4% YoY, with EMEA sales declining 24% and the HDMC segment reporting a $30 million gross loss. The company announced a $200 million accelerated share repurchase agreement and provided 2026 guidance expecting operating losses between $40 million to $10 million profit.

The 2026 Washington, D.C. Auto Show held a successful Public Policy Day with government officials discussing automotive policy and innovation, followed by a strong opening weekend featuring new vehicle debuts including the Lamborghini Temerario and Aston Martin Vanquish Volante. The show closed Sunday and Monday due to a winter storm but plans to reopen Tuesday at noon. The event emphasized America250 celebrations and expanded offerings including new exhibitors like Harley-Davidson.

The 2026 Washington, D.C. Auto Show returns to the Walter E. Washington Convention Center from January 23 to February 1, 2026, featuring new manufacturers like Harley-Davidson and VinFast alongside returning brands such as Land Rover. Major automakers including Kia, Chevrolet, Toyota, Tesla, Polestar, and Subaru will showcase their latest vehicles, with highlights including Kia's Telluride Hybrid Prototype and Polestar's electric lineup. The show will feature exclusive Ride & Drive experiences and interactive exhibits celebrating automotive innovation and sustainability.

The global motorcycle accessories market is expected to grow from $21.18 billion in 2025 to $33.85 billion by 2034, with a 5.35% CAGR. Growth is driven by increasing biker populations, rising demand for safety gear, and expanding e-commerce platforms.

Harley-Davidson reported Q2 2025 revenue of $1,307 million, beating analyst estimates, but experienced significant year-over-year declines in revenue, operating income, and earnings per share. The company faces challenges from tariffs, weak consumer demand, and struggles in its electric motorcycle segment.

Harley-Davidson is exploring strategic alternatives for its financing unit, while Capri Holdings is selling Versace to Prada for $1.375 billion. Several other companies, including Impresoft, Keros Therapeutics, and Rivalry Corp., are also exploring strategic alternatives.

Harley-Davidson and Kraft Heinz are facing challenges in the modern economic climate, with sluggish sales and bleak growth outlooks. Harley-Davidson's motorcycle revenue has declined significantly, while Kraft Heinz struggles to create meaningful growth.