HELE
Helen of Troy Limited · Consumer Staples · Household & Personal Products
Last
$19.13
+$1.34 (+7.50%) 1:16 PM ET
Prev close $17.79
Open $18.03
Day high $19.31
Day low $17.95
Volume 909,620
Avg vol 531,390
Mkt cap
$410.45M
P/E ratio
-0.55
FY Revenue
$1.80B
EPS
-34.52
Gross Margin
46.72%
Sector
Consumer Staples
AI report sections
HELE
Helen of Troy Limited
No AI report section text found yet for this symbol.
Volume vs average
Intraday (cumulative)
+374% (Above avg)
Vol/Avg: 4.74×
RSI
66.97 (Strong)
Strong (60–70)
MACD momentum
Intraday
+0.01 (Strong)
MACD: -0.00 Signal: -0.01
Short-Term
+0.38 (Strong)
MACD: 0.31 Signal: -0.07
Long-Term
+0.36 (Strong)
MACD: -0.31 Signal: -0.67
Intraday trend score 87.50

Latest news

HELE 12 articles Positive: 3 Neutral: 2 Negative: 7
Negative GlobeNewswire Inc. • Portnoy Law Firm
Helen of Troy Limited Investigated by the Portnoy Law Firm

The Portnoy Law Firm has initiated a securities fraud investigation into Helen of Troy Limited following a significant stock price collapse of 24.99% on October 9, 2025. The decline was triggered by disappointing Q2 FY2026 financial results, including an 8.9% year-over-year decline in consolidated net sales to $431.8 million, a GAAP diluted loss per share of $13.44, and adjusted diluted EPS of only $0.59 compared to $1.21 in the prior year. The firm is seeking investors to join a potential class action lawsuit.

HELE securities fraud class action lawsuit stock price collapse financial results earnings decline impairment charges shareholder value
Sentiment note

The company experienced a severe 24.99% stock price decline due to disappointing financial results including significant year-over-year sales decline (8.9%), substantial operating losses ($13.44 GAAP diluted loss per share), and sharp deterioration in adjusted earnings ($0.59 vs. $1.21 prior year), indicating deep operational distress and triggering a securities fraud investigation.

Negative GlobeNewswire Inc. • Pomerantz Llp
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Helen of Troy Limited - HELE

Pomerantz LLP is investigating potential securities fraud claims on behalf of Helen of Troy Limited investors. The investigation was prompted by the company's October 9, 2025 earnings report, which revealed an 8.9% year-over-year decline in net sales to $431.8 million and a GAAP diluted loss per share of $13.44. The stock price fell 24.99% to $20.71 per share following the announcement.

HELE securities fraud class action lawsuit earnings decline stock price drop investor investigation
Sentiment note

The company reported significant financial deterioration including 8.9% sales decline, substantial losses, and a 24.99% stock price drop. Additionally, the company is now subject to a securities fraud investigation by a major law firm, indicating serious concerns about potential misconduct or misrepresentation to investors.

Negative GlobeNewswire Inc. • Pomerantz Llp
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Marriott Vacations Worldwide Corporation - VAC

Pomerantz LLP announced investigations into potential securities fraud at Marriott Vacations Worldwide Corporation, Helen of Troy Limited, and Upstart Holdings, Inc. The investigation into Marriott Vacations was triggered by the company's November 2025 earnings miss, including declining contract sales and reduced adjusted EBITDA, which caused a sharp stock price decline.

VAC HELE UPST securities fraud class action lawsuit investor investigation earnings miss stock price decline
Sentiment note

Subject of securities fraud investigation by Pomerantz LLP, indicating potential unlawful business practices or disclosure issues.

Negative GlobeNewswire Inc. • Pomerantz Llp
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Upstart Holdings, Inc. - UPST

Pomerantz LLP announced investigations into securities fraud claims on behalf of investors in Upstart Holdings, Helen of Troy Limited, and Marriott Vacations Worldwide Corporation. The investigation into Upstart was triggered by the company's November 5, 2025 disclosure that its Model 22 underwriting system reduced borrower approvals and conversion rates, causing the stock price to fall sharply.

UPST HELE VAC securities fraud class action lawsuit investor investigation stock price decline underwriting system failure
Sentiment note

Company is subject to securities fraud investigation by Pomerantz LLP on behalf of investors, indicating potential legal and financial risks.

Negative GlobeNewswire Inc. • Pomerantz Llp
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Ashford Hospitality Trust, Inc. - AHT

Pomerantz LLP announced investigations into potential securities fraud and unlawful business practices at Ashford Hospitality Trust, Helen of Troy Limited, and Upstart Holdings. The investigation into Ashford was triggered by the company's January 13, 2026 announcement of a mortgage loan extension and suspension of preferred dividends, which caused the stock to fall 8.1% to $3.97 per share.

AHT AHTPD AHTPF AHTPG securities fraud class action lawsuit investor investigation dividend suspension
Sentiment note

Subject of securities fraud investigation by Pomerantz LLP, indicating potential unlawful business practices or securities violations, though specific details are not provided in the article.

Negative GlobeNewswire Inc. • Pomerantz Llp
INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of First Western Financial, Inc. - MYFW

Pomerantz LLP announced investigations into potential securities fraud and unlawful business practices at First Western Financial, Inc. (MYFW), following the company's January 22, 2026 earnings report that missed analyst expectations. First Western's stock fell 8.81% to $24.83 per share on the news. The law firm is also investigating similar claims against Helen of Troy Limited and Upstart Holdings, Inc.

MYFW HELE UPST securities fraud class action lawsuit earnings miss stock price decline investor investigation
Sentiment note

Subject of securities fraud investigation by Pomerantz LLP, indicating potential unlawful business practices or disclosure violations.

Negative Benzinga • Lekha Gupta
Tariffs Shake Helen Of Troy With Big Profit Drop And Uncertain Future

Helen Of Troy reported a 51% drop in Q2 adjusted earnings and warned of persistent cost pressures and tariff-related disruptions, causing its stock to plunge over 16% in premarket trading.

HELE earnings tariffs cost pressures China inventory
Sentiment note

Company experienced significant earnings decline (51% drop), reduced financial guidance, expects increased tariff exposure, and anticipates challenges in consumer demand and production costs

Positive Benzinga • Marketbeat
Insiders Hold Tight as Helen of Troy Prepares for a Major Rebound

Helen of Troy (HELE) is poised for a rebound as institutional investors shift from selling to buying, and insiders have not sold shares since 2023. The company's Q2 results show positive impact from its restructuring efforts, and the stock is trading near a decade low, suggesting significant upside potential.

HELE Helen of Troy institutional investors insiders restructuring Q2 results
Sentiment note

The article suggests that Helen of Troy is poised for a major rebound, with institutional investors shifting from selling to buying, and insiders holding tight. The company's Q2 results show positive impact from its restructuring efforts, and the stock is trading near a decade low, indicating significant upside potential.

Positive The Motley Fool • Billy Duberstein
Why Helen of Troy Surged This Week

Helen of Troy, a consumer products company, saw its stock surge 15.3% this week despite a 3.5% revenue decline and 30.5% drop in adjusted earnings per share in its fiscal second quarter. The company's results still beat lowered analyst expectations, and its Home & Outdoor segment grew 0.8%, providing hope for better growth ahead. Management is also working to improve profitability and pay down debt.

HELE Helen of Troy consumer products earnings turnaround
Sentiment note

The article highlights that despite a decline in revenue and earnings, Helen of Troy's stock surged due to the results beating lowered analyst expectations. The company's Home & Outdoor segment growth and management's efforts to improve profitability and pay down debt are seen as positive signs for the company's turnaround.

Neutral Benzinga • Zacks
Helen of Troy Q2 Earnings Top, Beauty & Wellness Sales Decline Y/Y

Helen of Troy reported mixed Q2 results, with earnings beating estimates but sales declining year-over-year due to weaker demand in the Beauty & Wellness segment. The company provided a cautious outlook for fiscal 2025, citing ongoing macroeconomic challenges.

HELE CHEF FLO MKC Helen of Troy earnings Beauty & Wellness Home & Outdoor
Sentiment note

The company reported mixed Q2 results, with earnings beating estimates but sales declining year-over-year. The company also provided a cautious outlook for fiscal 2025, citing ongoing macroeconomic challenges.

Positive The Motley Fool • The Motley Fool
Why Helen of Troy Stock Is Skyrocketing Today

Helen of Troy, a consumer products company, reported better-than-expected earnings and sales for the second quarter of its 2025 fiscal year. The company's share price surged 17.9% as a result, despite facing headwinds from inflation, tariffs, and supply chain challenges.

HELE Helen of Troy earnings consumer products
Sentiment note

The company reported better-than-expected earnings and sales, leading to a 17.9% surge in its share price. While the company faced various headwinds, its performance exceeded market expectations, indicating a positive outlook.

Neutral GlobeNewswire Inc. • Global Market Insights Inc.
Hair Styling Tools Market to hit USD 58.78 Mn by 2032, says Global Market Insights Inc.

The hair styling tools market is projected to grow at a CAGR of 5.2% from 2024 to 2032, driven by continuous innovation and the proliferation of e-commerce platforms. The manual segment and hair straighteners are leading the market, with North America being the dominant region.

HELE CNGA ADRNY hair styling tools e-commerce manual tools hair straighteners North America
Sentiment note

The article mentions Helen of Troy Ltd. as one of the major hair styling tool providers in the industry, but does not provide any specific information about the company's performance or outlook.

News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
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