CROX
Crocs, Inc. · Consumer Discretionary · Footwear & Accessories
Last
$123.26
−$1.51 (−1.21%) 3:58 PM ET
Prev close $124.77
Open $124.95
Day high $127.23
Day low $122.74
Volume 786,244
Avg vol 1,120,045
Mkt cap
$5.98B
EV/Sales
1.76
P/E ratio
10.08
FY Revenue
$4.05B
EPS
12.38
Gross Margin
57.47%
Div yield
0.00%
Sector
Consumer Discretionary
AI report sections
CROX
Crocs, Inc.
No AI report section text found yet for this symbol.
AI summarized at 11:20 AM ET, 2026-10-15
AI summary scores
INTRADAY: 79 SWING: 74 LONG: 63
Volume vs average
Intraday (cumulative)
+3% (Above avg)
Vol/Avg: 1.03×
RSI
58.62 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
+0.02 (Strong)
MACD: -0.01 Signal: -0.03
Short-Term
+0.41 (Strong)
MACD: -0.59 Signal: -1.00
Long-Term
+0.34 (Strong)
MACD: -2.49 Signal: -2.83
Intraday trend score 75.96

Latest news

CROX 12 articles Positive: 6 Neutral: 4 Negative: 2
Neutral Zacks Investment Research • Na
Crocs' Brand Strength and Product Innovation to Bolster Growth

Crocs (CROX) is expanding beyond its iconic clogs through new product categories, designer collaborations, and enhanced digital engagement. The company is strengthening e-commerce, international reach, and operational efficiency to drive growth while managing cost pressures and competition. CROX trades at a forward P/E of 7.92X versus the industry average of 15.26X, with consensus estimates showing 11.5% EPS growth in 2026.

CROX product innovation e-commerce expansion international markets operational efficiency footwear industry brand collaborations digital marketing
Sentiment note

While Crocs demonstrates solid strategic initiatives in product diversification, digital expansion, and operational efficiency with a favorable valuation (7.92X forward P/E vs. 15.26X industry average), the company faces headwinds from cautious consumer spending, intensifying competition, and rising costs. The Zacks Rank #3 (Hold) rating and modest 11.5% projected 2026 EPS growth reflect balanced opportunities and challenges.

Positive Zacks Investment Research • Na
GIL Falls 11.1% in One Month as Retail Risks Test the Recovery Case

Gildan Activewear (GIL) shares declined 11.1% in four weeks as weak retail demand and HanesBrands integration execution risks weigh on investor sentiment. Despite raising 2026 adjusted EPS guidance to $4.65-$4.75 and operating margin forecast to 21.8%, the company's $4.7 billion net debt and 3.2X leverage remain concerns. The stock trades at a discount valuation but faces headwinds from retail softness and elevated acquisition-related costs.

GIL COLM CROX retail demand HanesBrands acquisition earnings guidance operating margin net debt
Sentiment note

Raised 2026 revenue outlook after record second-quarter revenue, demonstrating resilience and strength in the footwear/apparel sector despite uneven consumer demand.

Negative Zacks Investment Research • Na
Is GIL Stock a Buy as Low Valuation Meets HanesBrands Execution Risk?

Gildan Activewear (GIL) has fallen 22.7% in 12 weeks and trades at a steep valuation discount of 8.0X forward earnings versus the industry's 15.3X. While the HanesBrands integration promises $100 million in 2026 synergies and earnings growth to $4.67 per share, the company faces significant headwinds including $4.7 billion in net debt, elevated leverage, and soft retail demand. The stock's upside potential depends on successful execution of integration targets and debt reduction, but current risks favor a cautious stance.

GIL RL CROX Gildan Activewear HanesBrands integration valuation discount retail demand debt leverage
Sentiment note

Cited as a peer example of uneven consumer trends with only 2.6% second-quarter revenue growth and a concerning 7.2% decline in wholesale revenues, illustrating broader weakness in discretionary apparel categories.

Neutral Zacks Investment Research • Zacks.Com
Crocs (CROX) Advances While Market Declines: Some Information for Investors

Crocs stock rose 1.48% to $116.68, outperforming the broader market decline. The company is expected to report Q3 earnings on October 29, 2026, with anticipated EPS of $3.3 (up 13.01% YoY) and quarterly revenue of $1 billion. CROX holds a Zacks Rank #3 (Hold) with a Forward P/E of 8.24, trading at a discount to its industry average.

CROX Crocs earnings stock performance Zacks Rank valuation Consumer Discretionary
Sentiment note

While Crocs showed positive price movement (+1.48%) and beat the S&P 500, the Zacks Rank #3 (Hold) rating and stagnant EPS estimates over the past 30 days suggest limited near-term upside. The stock trades at a discount valuation (Forward P/E 8.24 vs. industry 15.14), which is positive, but the overall neutral rating reflects balanced risk-reward with modest growth expectations.

Neutral Zacks Investment Research • Na
Crocs' International Growth Accelerates: Can It Lead 2026?

Crocs (CROX) raised its 2026 brand revenue growth outlook to 2%-3% from flat to 2%, driven by strong international performance. Q2 saw 7% international revenue growth with double-digit gains in China, India, and Japan, while the company opened 160 new stores globally. Despite positive international momentum, CROX carries a Zacks Rank #4 (Sell) and trades at a lower valuation than peers.

CROX VNCE KTB SVV international expansion China growth retail expansion revenue guidance raise
Sentiment note

While Crocs demonstrated strong international growth and raised guidance, the stock carries a Zacks Rank #4 (Sell) rating and has underperformed the industry in recent months. The positive international momentum is offset by North America decline projections and cautious analyst sentiment.

Negative Zacks Investment Research • Na
Crocs (CROX) Surpasses Market Returns: Some Facts Worth Knowing

Crocs (CROX) closed at $120.33, up 1.81%, outperforming the S&P 500's 0.58% gain. The company is expected to report EPS of $3.3 (up 13.01% YoY) with revenue projected at $1 billion. However, Crocs carries a Zacks Rank #4 (Sell) rating despite trading at a Forward P/E of 8.47, below the industry average of 15.12, and a PEG ratio of 0.99.

CROX Crocs earnings valuation Zacks Rank stock performance Consumer Discretionary Textile-Apparel industry
Sentiment note

Despite positive near-term price movement and attractive valuation metrics (Forward P/E discount and low PEG ratio), Crocs received a Zacks Rank #4 (Sell) rating with no EPS estimate revisions in the past 30 days, indicating lack of analyst optimism. The company operates in the Textile-Apparel industry ranked 179th (bottom 28%), suggesting sector headwinds.

Neutral Zacks Investment Research • Na
Why Crocs (CROX) is a Top Momentum Stock for the Long-Term

Zacks Premium offers investment research tools including Style Scores (Value, Growth, Momentum, and VGM) designed to complement the Zacks Rank system. The Style Scores rate stocks A-F based on valuation, growth prospects, and price momentum to help investors identify securities with the highest probability of outperforming the market over 30 days. Crocs (CROX) is highlighted as a stock to watch with a #3 Hold rank and B VGM Score, showing strong momentum with shares up 1.6% over four weeks.

CROX Zacks Rank Style Scores Value investing Growth investing Momentum trading stock rating system investment strategy
Sentiment note

CROX holds a #3 (Hold) Zacks Rank with a B VGM Score. While it demonstrates positive momentum (up 1.6% in four weeks) and strong earnings surprises (+13.6%), the Hold rating suggests it is not a top recommendation. The article notes it should be on investors' short list but lacks the Strong Buy or Buy ratings that would warrant a more positive sentiment.

Positive Zacks Investment Research • Na
CROX vs. RL: Which Stock Should Value Investors Buy Now?

In a comparison of textile-apparel stocks, Crocs (CROX) emerges as the more attractive value investment option compared to Ralph Lauren (RL). CROX holds a Zacks Rank #2 (Buy) with stronger earnings estimate revisions, a lower forward P/E ratio of 7.99 versus RL's 17.84, and a superior Value grade of B compared to RL's C grade.

CROX RL value investing valuation metrics P/E ratio Zacks Rank textile-apparel stocks earnings estimates
Sentiment note

CROX demonstrates stronger fundamentals for value investors with a Zacks Rank #2 (Buy), lower forward P/E of 7.99, PEG ratio of 0.93, P/B ratio of 4, and a Value grade of B, indicating more attractive valuation metrics and better earnings estimate revision activity.

Positive The Motley Fool • Geoffrey Seiler
Is Crocs Stock a Buy After a Recent Analyst Upgrade?

Crocs received an analyst upgrade from Baird, with Jonathan Komp raising his rating from 'neutral' to 'outperform' and increasing the price target from $115 to $150. The analyst is confident in the Crocs brand's recovery in North America and HeyDude's progress after inventory cleanup efforts. The stock is up nearly 50% this year and trades at an attractive forward P/E of 9x, though HeyDude continues to struggle with declining revenue.

CROX analyst upgrade Crocs brand recovery HeyDude struggles inventory cleanup valuation North America sales international growth
Sentiment note

Analyst upgrade to 'outperform' with raised price target, strong year-to-date performance (+50%), attractive valuation (9x forward P/E), improving core brand momentum in North America and international markets, and successful inventory management initiatives support positive outlook despite HeyDude headwinds.

Positive The Motley Fool • Bryan White
Crocs Core Brand Generates Plenty of Cash Flow, but HeyDude Continues to Struggle

Crocs trades at an attractive 7x forward earnings valuation, but investor concerns about its struggling HeyDude brand—which accounts for 18% of revenue and posted a 12% revenue decline—are suppressing the stock price. The core Crocs brand shows strength with 13% DTC growth and expanding international markets, while HeyDude faces wholesale channel collapse and margin pressures. Management expects HeyDude to stabilize in the second half of 2026.

CROX Crocs HeyDude valuation direct-to-consumer international expansion wholesale channel gross margins
Sentiment note

The core Crocs brand demonstrates strong fundamentals with robust free cash flow generation, 13% DTC growth, expanding international revenue (55% of segment sales), and a successful sandals category approaching $500M in annual revenue. The stock's 7x forward P/E valuation is attractive for investors confident in the core business's sustainability, despite near-term HeyDude headwinds.

Positive The Motley Fool • Geoffrey Seiler
Billionaire Investor David Einhorn Just Bought These Beaten-Down Consumer Stocks. Are They Ready to Rally?

Billionaire investor David Einhorn purchased several undervalued consumer stocks in Q1, including Victoria's Secret (increased 30%), Crocs (new position), Deckers Outdoor (increased 60%), and Peloton Interactive (increased 4,000%). These beaten-down stocks are trading at attractive valuations with potential for recovery as companies execute turnarounds in their respective markets.

VSCO CROX DECK PTON David Einhorn value investing consumer stocks beaten-down stocks
Sentiment note

Trading at deep valuation of forward P/E of 7x. Core Crocs brand performing well with international growth. HeyDude brand stabilizing with improved guidance, presenting significant upside potential if turnaround succeeds.

Positive The Motley Fool • Jonathan Ponciano
Crocs Stock Draws New $54 Million Bet Despite 12% Drop This Past Year

Himalaya Capital Management established a new position in Crocs, purchasing 628,159 shares valued at $53.72 million in Q4 2025. Despite CROX stock declining 12% over the past year and underperforming the S&P 500, the investment firm sees value in the company's steady earnings profile, strong free cash flow of $659 million, and share buyback activity, allocating 1.5% of its portfolio to the casual footwear maker.

CROX GOOG GOOGL BAC Crocs Himalaya Capital Management institutional investment casual footwear
Sentiment note

Despite a 12% stock decline over the past year, the article presents a positive case for the company based on strong fundamentals: $659 million in free cash flow, $577 million in share buybacks, debt reduction, and adjusted diluted EPS of $12.51 for 2025. A major institutional investor's new $54 million position signals confidence in the company's valuation and earnings potential.

News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
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