APPF
AppFolio, Inc. · Technology · Software - Application
At close
$187.41
−$0.99 (−0.53%) Close
Pre-market $188.40 +$0.99 (+0.53%) 1:41 AM ET
Prev close $188.40
Open $188.46
Day high $188.46
Day low $187.41
Volume 38
Avg vol 488,014
Mkt cap
$6.40B
P/E ratio
48.30
FY Revenue
$950.82M
EPS
3.88
Gross Margin
63.68%
Sector
Technology
AI report sections
APPF
AppFolio, Inc.
AppFolio combines high margins, strong returns on capital, and solid free cash flow generation with a share price that has been under pressure over the past 6–12 months. Valuation multiples such as P/E, EV/EBITDA, and price-to-book appear elevated relative to the company’s growth rates, while balance sheet leverage and liquidity metrics remain conservative. Short interest is moderate but intraday short volume is high, indicating heightened positioning risk in the near term despite a generally positive fundamental and industry news backdrop.
AI summarized at 1:50 AM ET, 2026-01-29
AI summary scores
INTRADAY: 44 SWING: 37 LONG: 59
Volume vs average
Intraday (cumulative)
+27% (Above avg)
Vol/Avg: 1.27×
RSI
45.49 (Neutral)
Neutral (40–60)
MACD momentum
Intraday
-0.16 (Weak)
MACD: -0.04 Signal: 0.11
Short-Term
+2.06 (Strong)
MACD: -9.10 Signal: -11.16
Long-Term
+0.51 (Strong)
MACD: -17.41 Signal: -17.91
Intraday trend score 70.25

Latest news

APPF 12 articles Positive: 9 Neutral: 1 Negative: 2
Negative The Motley Fool • Eric Trie
Insight Holdings Trims AppFolio as Property Software Faces a More Selective SaaS Market

Insight Holdings reduced its AppFolio stake by 108,050 shares (worth ~$25.68M) in Q4 2025, cutting the position from 2.6% to 0.78% of fund assets. AppFolio shares have underperformed the S&P 500 by 34.25 percentage points over the past year amid slower real estate activity and more selective SaaS valuations. The key question for investors is whether AppFolio can evolve beyond property management software into a financial backbone platform with higher switching costs and revenue per unit.

APPF NVDA GOOG GOOGL AppFolio property management software SaaS valuations real estate
Sentiment note

Major fund holder reduced position by 108,050 shares; stock down 20.6% over past year and underperforming S&P 500 by 34.25 percentage points; faces headwinds from slower real estate transaction activity and market reassessment of SaaS valuations; position downgraded from top holdings to outside top five.

Positive GlobeNewswire Inc. • Researchandmarkets.Com
"Cloud Migration and AI Tools Propel Growth in Hospitality Software Market"

The Hospitality PMS market is projected to reach USD 2.44 billion by 2031 with a 7.05% CAGR, driven by cloud migration, AI-enhanced revenue tools, and adoption among SMEs. Cloud platforms dominated 64.92% of the market in 2025, while Asia-Pacific emerges as the fastest-growing region. Legacy system integration challenges persist but vendors are addressing them with low-code tools.

ORCL AGYS APPF SABR Hospitality PMS cloud migration AI revenue management SaaS adoption
Sentiment note

Listed among key companies in the PMS market experiencing growth from cloud-based SaaS model adoption and SME expansion.

Positive GlobeNewswire Inc. • Verified Market Research®
Property Management Software Market is expected to generate a revenue of USD 5.12 Billion by 2032, Globally, at 5.93% CAGR: Verified Market Research®

The global Property Management Software Market is projected to grow at a CAGR of 5.93% from 2026 to 2032, reaching USD 5.12 Billion by 2032 from USD 3.23 Billion in 2024. Growth is driven by increasing demand for automation, cloud-based solutions, and urbanization, though high implementation costs and data security concerns present challenges.

APPF property management software market growth cloud-based solutions automation real estate technology digital transformation data security
Sentiment note

Listed as a key player in the growing property management software market, which is projected to expand at 5.93% CAGR through 2032, indicating strong market tailwinds for established providers.

Positive GlobeNewswire Inc. • Appfolio And National Apartment Association (Naa)
Technology Implementation Now a Top Challenge for Real Estate Leaders, NAA Research in Partnership with AppFolio Finds

A survey of nearly 2,000 real estate professionals reveals technology implementation is now a top challenge, with leaders spending most time on routine operational work instead of strategic activities. AI adoption is widespread but its full potential remains untapped.

APPF real estate technology AI performance management property management
Sentiment note

Positioned as a technology leader offering solutions to industry challenges, presenting their platform as a way to help property managers improve operational efficiency and strategic focus

Positive The Motley Fool • Motley Fool Transcribing
AppFolio (APPF) Q3 2025 Earnings Call Transcript

AppFolio reported strong Q3 2025 financial results with 21% year-over-year revenue growth to $249 million, driven by AI-powered solutions and expanded customer base. The company highlighted strategic innovations in real estate performance management, including Realm-X Performers AI modules and enhanced resident onboarding experiences.

APPF PCOR AppFolio Real Estate Technology AI Automation Property Management Earnings Report
Sentiment note

Strong revenue growth (21%), expanded customer base (7% increase in units), successful AI product launches, strategic partnerships, and recognition on Fortune's Future 50 and Best Workplaces lists

Positive GlobeNewswire Inc. • Kyle Triplett
AppFolio Introduces Real Estate Performance Management: A New Method for Success in the Age of AI

AppFolio launched a new Real Estate Performance Management platform powered by AI, introducing Realm-X Performers to automate property management workflows and improve operational efficiency for real estate operators.

APPF AI real estate performance management property management automation
Sentiment note

Introduced innovative AI-native platform with measurable business outcomes, including faster unit filling, increased renewal rates, and time savings for property managers

Positive GlobeNewswire Inc. • Ryan Metcalf
Flex Partners with AppFolio to Transform the Rental Payment Experience

Flex and AppFolio have partnered to provide residents with flexible rent payment options, allowing tenants to split monthly rent into smaller payments while ensuring property managers receive full payment on time.

FLEX APPF rent payment financial wellness property management tenant flexibility
Sentiment note

Partnership enhances their product offering by integrating flexible payment solutions, addressing 69% of renters' preferences for financial flexibility

Negative GlobeNewswire Inc. • Marc H. Edelson
DATA BREACH ALERT: Edelson Lechtzin LLP is Investigating Claims on Behalf of AppFolio, Inc. Customers Whose Data May Have Been Compromised

AppFolio discovered a data security breach involving Salesloft, a third-party vendor, potentially exposing customer names and Social Security numbers between August 8-18, 2025.

APPF data breach cybersecurity personal information CRM system
Sentiment note

Company experienced a significant data breach compromising sensitive customer personal information, which could lead to potential legal and reputational damages

Positive The Motley Fool • Eric Volkman
Why AppFolio Stock Rocked the Market on Tuesday

AppFolio's shares saw a robust rise of almost 5% due to a pair of insider stock buys by two board members. The insider buying activity suggests a positive sentiment towards the company's prospects, despite a recent dip in net income.

APPF AppFolio insider buying stock price financial performance
Sentiment note

The article highlights that two board members of AppFolio purchased significant blocks of the company's shares, suggesting they have a positive outlook on the company's future performance. This insider buying activity led to a nearly 5% increase in the stock price on the day, despite a recent dip in the company's net income.

Positive The Motley Fool • The Motley Fool
AppFolio (APPF) Q1 2025 Earnings Call

AppFolio reported strong Q1 2025 results, driven by increased customer value, new customer acquisition, and service adoption. The company announced strategic partnerships with Second Nature and Zillow to enhance resident experiences and streamline property management processes. AppFolio also approved a new $300 million stock repurchase program.

APPF Z ZG AppFolio Second Nature Zillow property management financial results
Sentiment note

AppFolio reported solid financial results, including 16% year-over-year revenue growth, and announced strategic partnerships and a new stock repurchase program, indicating strong business performance and growth prospects.

Neutral The Motley Fool • Jon Quast
Why AppFolio Stock Dropped Today

AppFolio, a real estate management software company, reported its Q4 2024 financial results. While revenue increased 19% year-over-year, the company's operating expenses were elevated, leading to a drop in operating profit. However, the company's full-year 2024 performance showed significant improvement, nearly tripling its adjusted income from operations compared to 2023.

APPF AppFolio real estate management software Q4 2024 earnings
Sentiment note

The article presents a balanced view of AppFolio's Q4 2024 performance. While the company's quarterly profit numbers slipped, its full-year 2024 results showed significant improvement, suggesting the Q4 underperformance was a temporary blip.

Positive GlobeNewswire Inc. • N/A
AppFolio Unveils FolioSpace™ to Transform the Resident Experience and Help Customers Build Thriving Communities, Acquires LiveEasy to Accelerate its Vision

AppFolio unveils FolioSpace, a next-generation resident experience platform, and acquires LiveEasy, a concierge platform, to enhance its property management offerings and improve the resident experience.

APPF property management resident experience moving services home services
Sentiment note

AppFolio is launching a new platform, FolioSpace, to improve the resident experience for its property management customers. It is also acquiring LiveEasy to integrate moving and home services into FolioSpace, which suggests a strategic move to enhance its offerings and better serve its customers.

News and sentiment labels describe article tone and are provided for research purposes only. They are not trading recommendations or forecasts.
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